Tag Archive: #Facebook Advertising

How to Create Profitable Facebook and Instagram Ad Campaigns

Facebook and Instagram are unarguably the most popular social media platforms these days. Since these platforms have billions of…

Matt Shealy
January 26, 2021
Social Media

7 Tiny Tests that Unreasonably Upgrade Conversion Rates

“Groping in the dark in this field has probably cost enough money to pay the national debt. That is…

Brett Friedman
March 31, 2020
Digital Marketing

How The Facebook Ad Algorithm Works (in 500 Words)

Facebook does not rank the order of their ad’s appearance (on the newsfeed) based purely on the amount of…

Josh Barney
February 27, 2020
Social Media

4 Secrets to Revolutionize Your Facebook Advertising Campaign’s ROI in 2020

Digital marketing is growing at an exponential rate. In fact, if you have a business and you’re not utilizing…

Clair Kim
February 19, 2020

Facebook Lead Ads and 3 Ways to Use Them

Facebook Lead Ads are paid ads that allow businesses (organizations, etc.) to collect sign-ups for newsletters, price estimates, business…

James Spillane
November 1, 2019

Facebook Watch Provides Advertising Value

Facebook Watch is the video-on-demand service operated by Facebook. Launched in August 2017 it provides original video content that…

Connor Brooke
July 30, 2019

9 Killer Tips For Successful Lead Generation

It’s no secret that many businesses are having issues with “lead generation”. Sales departments are beginning to think that…

Jay Leonard
May 29, 2019
Online Marketing

Facebook Updating & Improving Ads Manager and Business Manager Features

Facebook announced today, they are working to make advertising on the platform easier and more successful for all businesses.…

Alan Draper
April 18, 2019

A Few New Changes to Facebook’s Ad Platform

Facebook has been making a few changes to site of late. Including a server configuration change that resulted in…

Jay Leonard
April 10, 2019

Why 70% of the Small Businesses are Failing with Facebook Ads

“Senator, we run ads” replied Mark Zuckerberg when he was quizzed on the court about the revenue source of…

Connor Brooke
March 14, 2019

4 Best Practices for Scaling Facebook Ad Campaigns

Anyone who’s run a successful Facebook ad campaign knows the feeling of wanting to go bigger. To reach new…

Alan Draper
February 19, 2019

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