Tag Archive: #decision making – Page 5

The Endowment Effect – Yours Isn’t Always Better: List of Biases in Judgment and Decision-Making, Part 3

A few days ago, I wrote about the pitfalls of the sunk cost fallacy and a day later, I alerted you to the…

Connor Brooke
January 28, 2014

Loss Aversion and the Big Picture: List of Biases in Judgment and Decision-Making, Part 2

In continuing our series on cognitive biases, I want to remind you that yesterday we looked at "sunk costs." Today's…

James Spillane
January 24, 2014

Ignore Sunk Costs: List of Biases in Judgment and Decision-Making, Part 1

It can be really fun to write a series of posts on a particular topic. I've written a number of…

Alan Draper
January 23, 2014

Business Blind Spots

"He can't see the forest for the trees," was a phrase my mother used whenever she observed someone getting so…

Connor Brooke
February 25, 2013

The Book Buyer’s Decision-Making Process: A Guide For Self-Publishers

As a self-publisher you must understand how a potential customer will determine if your book is worth buying. Let's assume…

Alan Draper
February 10, 2013
Books

Six Steps to a Simple Decision Making Process

Have you ever tried to make a decision with a group of people? It might something as simple as picking…

James Spillane
February 6, 2013
Leadership

How to Make Better Decisions by Overcoming Decision Fatigue

It may have already happened to you this holiday season. You've been shopping for a while and eventually you feel…

Connor Brooke
December 14, 2012
Leadership

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