We are in what Forrester calls “The Age of the Customer”. Customers are in the driving seat, not companies.…
Consumer Marketing
Tag Archive: #DataMentors
Customer Experience is the hot concept for 2015. Not a day goes by where I don’t see a new…
Customer Experience
“Customer Experience” is a wildly popular buzzword this year. And improving the customer experience tops every marketer’s agenda –…
Customer Experience
I’ve talked at length recently in previous posts about the benefits of using Data-as-a-Service (DaaS) to target in-market consumers.…
Business Intelligence
It’s the age of multi-channel, omni-channel, and multi-device shopping. At this point in the game, this is nothing new…
Marketing
Research confirms and we know this intuitively, positive customer experiences will keep our customers coming back. No one wants…
Customer Experience
Email is one of the most effective forms of marketing. And consumers agree! Based on a report by MarketingCharts.com,…
Email Marketing
If you are a retailer, then you are well aware that consumers interact with your company through any number…
Consumer Marketing
We’ve compiled a list of 50 of the best marketing statistics that every marketing professional or business executive will…
Marketing
In the age of the empowered customer, you need your customers more than they need you. Consumers have more…
Customer Experience