Tag Archive: #data quality – Page 3

Are Your Customer Experiences Being Damaged by Bad Data?

The quality of your data is at the heart of your customer experiences. Good data enables you to provide personalized…

Connor Brooke
October 31, 2015
Customer Experience

Can Business Automation Solve Your Data Quality Problems?

All businesses are at the mercy of data quality challenges. From the moment you capture your first lead, you’ll be…

Alan Draper
October 9, 2015
Big Data

Why Bad Data Is Wasting Your Marketing Efforts

The amount of money spent on marketing is growing, and the way we spend is changing. The statistics that prove…

Alan Draper
September 16, 2015
Marketing

DQ Global Blog Previous Data Cleansing vs Data Maintenance: Which One Is Most Important?

There are always two aspects to data quality improvement. Data cleansing is the one-off process of tackling the errors within…

Connor Brooke
August 25, 2015
Big Data

Defining Your Data Quality Problems

To tackle any problem in a systematic and effective way, you must be able to break it down into parts.…

Jay Leonard
August 10, 2015
Big Data

Ignore Data Quality at Your Own Peril

You really shouldn’t worry about data quality. That is unless you’re concerned about losing customers, losing money, legal headaches and…

Connor Brooke
August 10, 2015
Business Intelligence

Taking Control of Your CRM Data

CRMs are supposed to be used to achieve better efficiency. By investing time in the CRM, sales teams should be…

Jay Leonard
July 21, 2015
Big Data

Can Businesses Profit From Data Quality?

We often refer to business data as an asset. Something as prized as data is important for every function in…

Jay Leonard
July 18, 2015
Big Data

Marketers: Is Big Data Worth It?

Are you ready to let data drive your marketing strategies? Here’s what you need to know. Data is a must-have…

Connor Brooke
June 29, 2015
Big Data

Data is Immortal, but Not Immune to Decay

Data exists in a dangerous state of near-non existence. Few businesses would risk not having backups in place. With cloud…

James Spillane
June 9, 2015
Big Data

How Much is Dirty Data Costing You?

How Much is Dirty Data Costing You? Did you know that the number one reason for CRM failure is bad…

Alan Draper
June 6, 2015
Marketing

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