Tag Archive: #Data Management – Page 2

Why Every Advertiser and Agency Needs a Data Management Platform

With the proliferation of mobile devices in recent years, advertising has become increasingly complex. No longer can one assume that…

Connor Brooke
April 14, 2016

Data Variety: The Upside and the Challenge for Financial Services

Size, growth and speed tend to overwhelm the planning process when it comes to Big Data. But large financial services…

Jay Leonard
March 1, 2016
Big Data

Your Data Gets Better By Change – Not By Chance

Up to 96 percent of customer contact data is partially inaccurate, according to the Sales and Marketing Institute and D&B.…

Alan Draper
January 29, 2016
Big Data

The Rise of PDF 2.0

The Portable Document Format (PDF) is deeply engrained in today’s business landscape. With an unmistakable acronym and incredibly convenient qualities,…

Jay Leonard
November 11, 2015
Business Innovation

Is Wearable Tech Creating A Data Time Bomb?

The company that made your smartphone is no longer a hardware manufacturer. It has become adept at harvesting and managing data from…

Jay Leonard
November 9, 2015
Big Data

Is Safe Harbor Sunk?

The fifteen year old Safe Harbor agreement which has helped simplify legally compliant data transfer between EU and the United…

Connor Brooke
October 8, 2015
World News

DQ Global Blog Previous Data Cleansing vs Data Maintenance: Which One Is Most Important?

There are always two aspects to data quality improvement. Data cleansing is the one-off process of tackling the errors within…

Connor Brooke
August 25, 2015
Big Data

Can Businesses Profit From Data Quality?

We often refer to business data as an asset. Something as prized as data is important for every function in…

Jay Leonard
July 18, 2015
Big Data

Marketers: Is Big Data Worth It?

Are you ready to let data drive your marketing strategies? Here’s what you need to know. Data is a must-have…

Connor Brooke
June 29, 2015
Big Data

5 Steps to Successful Data-Driven Marketing

Marketers love data. In a survey by GlobalDMA and the Winterberry Group, 77% of marketers are confident in using data-driven…

Jay Leonard
April 23, 2015
Consumer Marketing

Are You A Data Hoarder? Learn How to Manage the Clutter

Are you a data hoarder? If your data looks a bit like this, read on. Many businesses are feeling the…

Connor Brooke
March 18, 2015
Big Data

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