Tag Archive: #data analysis – Page 3

Save Time and Money Through a Big Data Platform

The last couple of years have given new meaning to the term “big data.” Many industries have harnessed this emerging…

Connor Brooke
August 1, 2015
Big Data

Web Analytics: Joining Up the Dots

Marketers today have access to vast pools of data and associated analytics, all of which can provide a clear insight…

Connor Brooke
July 31, 2015
Digital Marketing

How Hadoop Keeps Even Small Businesses In the Loop for Big Data Analytics

Hadoop is a software system developed by Apache that allows a company's data science team to process for analytical purposes…

Connor Brooke
July 5, 2015
Big Data

Big Data Driven Decisions

One of the biggest revolutions that has occurred since the internet age is big data. Big data is essentially a…

Jay Leonard
April 29, 2015
Big Data

How To Use Data Even If You’re Not a Data Person

Data is arguably the most important and versatile business asset available to companies today. It can have unrivaled impact on…

Alan Draper
February 23, 2015
Big Data

What’s The Hype Around ‘Hyper-Personalization’?

By now we have all heard the importance of personalization and how companies can cater their marketing efforts to the…

Alan Draper
October 23, 2014
Marketing

How to Set Realistic Objectives for Your Next Marketing Campaign

Discover how to use data analysis to set clear, realistic objectives for your next marketing campaign. Most Marketing Managers recognise…

Connor Brooke
August 3, 2014
Marketing

Stop! Before You Start Planning Your Marketing Campaign – Have You Considered Your Business Data Analysis Needs?

Successful marketing communications rely on your data being up to scratch – but is it? Here are some tips to…

James Spillane
April 14, 2014
B2B Marketing

Online Surveys and Email Marketing

The online survey is one of the marketer’s best and cost effective tools, if properly used. The data gathered by…

James Spillane
January 27, 2014
Email Marketing

How to Use EDA for Effective Data Exploration

Business data is often gathered in an ad hoc style.  This can produce datasets that appear in a bulk, semi-organized…

Connor Brooke
December 3, 2013
Business Intelligence

Why You Should Lose Sleep Over Unhealthy Data

In the last year how often did your organization come to a decision point where you wished you had quality…

Jay Leonard
November 12, 2013
Business Intelligence

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