Tag Archive: #customer lifetime value

There is no doubt that clients are critical to the growth and success of your business. Creating new client…

For B2B companies, the customer journey is essential to increase profits, discover new opportunities and boost sales. We must,…

Marketers who use web push are at an advantage: they can reach out to customers with maximum relevance, and…

A recent article published by Doug Crowe on Shopify Plus highlights the dangers of prioritizing conversion rates and Average…

Understanding Net Promoter Scores In the old days there was simply “the customer,” a faceless, nameless entity that bought…

By now, marketers should consider cart abandonment campaigns to be Marketing 101 – not just in terms of their…

You’d be hard-pressed to find a person today who isn’t glued to their mobile device around the clock –…

Continuity businesses focused on customer retention or customer lifetime value (CLV) are making a BIG change. Many of these…

For subscription & continuity businesses, the difference between those who succeed and those who fail is sustained optimal Customer…

For success in any line of business, you need to build loyal customers who will add value. The longer…