Tag Archive: #critical mention – Page 5

On Craptastic Infographics

The poor old press release has been maligned for decades.  Now a beloved newer tool in the PR workshop –…

Jay Leonard
February 11, 2014

Brand Videos and Language at the Olympics (Michael Smolens Video)

Alongside athletes from 88 nations gathering this week in Sochi, Russia, language translators are making the event consumable by TV…

Alan Draper
February 5, 2014

TV News Outlets Heighten Focus on Heroin

Focus on the problem of heroin abuse had already begun to spike among U.S. news outlets before the death of…

Alan Draper
February 4, 2014
Trends & News

Game Day Real-Time Marketing (David Berkowitz Video)

  Two mega brands with logos closely associated with hats – Arby’s and Quaker – are the latest examples of…

Connor Brooke
January 27, 2014

PR’s a Pitch (Brian Steinberg Video)

In an industry where content rules, getting a brand’s story covered by bloggers and journalists can improve credibility and help…

Connor Brooke
January 21, 2014
Public Relations

Top Tech Earning TV Coverage from CES 2014

The Garmin VIVO Fit has been mentioned on TV 48 times in the past 7 days, with coverage mostly from…

Alan Draper
January 10, 2014
Tech & Gadgets

Why CES Stands for ‘Companies Embracing Sustainability’

As CES takes over mainstream and social media this week, we turned to a sustainability expert who has counseled hundreds…

Connor Brooke
January 8, 2014
Trends & News

On Building Imaginations

The parents and children of St. George, Utah and aspiring museum operators have something new to be excited about: This…

Connor Brooke
December 5, 2013
Public Relations

Sweet as Tupelo Honey

For people looking to relocate, Wikipedia may be their first visit. But with only a few lines of text for…

Connor Brooke
December 3, 2013
Public Relations

Reconstructing a National Image

As combat operations in Afghanistan are scheduled to draw to a close at the end of 2014, questions about the effectiveness of…

Alan Draper
November 30, 2013
Public Relations

Red Cross Dominates Share of Voice in Philippines Disaster Coverage

As disaster relief organizations across the globe mobilize to deliver aid to the victims of Typhoon Haiyan, U.S. media coverage…

Connor Brooke
November 14, 2013
World News

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