Tag Archive: #corporate media relations

B2B Marketing: 5 Techniques for Fostering Clients into Public References

A reporter was interested in a story pitch. He interviewed my client and at the end asked for a…

Frank Strong
August 23, 2019
B2B Marketing

10 Tips to Prepare for Successful Media Interviews

Although business executives and subject matter experts have extensive knowledge about their particular companies and subjects, they may not…

James Spillane
November 7, 2018
Public Relations

48 PR Pros You Should Follow On Twitter That Aren’t Internet Famous

You’ve seen those list posts. The sort that runs with titles like this: “25 PR thought leaders that you…

Frank Strong
September 14, 2018
Public Relations

5 Ways to Avoid Saying “No Comment”

Most all media relations veterans recommend that spokespersons avoid saying “no comment” to the media in most all situations.…

Jay Leonard
September 12, 2016
Public Relations

I Pay You (PR Firm) More Than I Pay My Accountant!

Our client had just come back from a meeting with her accountant and was in no mood to talk…

Connor Brooke
March 21, 2016
Public Relations

Best Practices For Corporate Newsrooms

Online newsrooms are imperative for corporate public relations. Communicators no longer ask if they need a newsroom. It’s simply…

Jay Leonard
November 16, 2015
Public Relations

5 Tips to Attract Media

Media can be a fickle beast with the best stories being put aside and weak ones getting traction. There…

James Spillane
April 23, 2015
Public Relations

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