Generation Z is the demographic group born in the mid-1990s to mid-2000s. This places some Gen Z’s around 25…
Social Media
Tag Archive: #consumers
Content Marketing is marketing that “involves the creation and sharing of online material (such as videos, blogs, and social…
Content Marketing
As technology advances, generations mature and the economic climate continues to shift, we’re seeing some interesting changes to the…
Sales Management
If you have a great business idea and product, having a successful strategy to bring in local customers is…
Branding
Hard to believe, but Thanksgiving weekend has come and gone. The big Black Friday and Cyber Monday deals are…
Consumer Marketing
The National Retail Federation has been conducting an annual Halloween survey since 2003. Each year they project how Americans…
Infographics
Estimates hold that more data will be produced in 2018 than in all years previously. Much of that is…
Business Innovation
Today’s consumers suffer from choice overload. They expect interactive purchase decision support and recommendations from brands and retailers, says…
Consumer Marketing
If you haven’t noticed, Social Media is mainstream. The fun little sites for teens to share funny memes and…
Social Media
When it comes to branded messaging, the audience is too often being forced to consume rather than willingly choosing…
Content Marketing