Tag Archive: #consumers

Marketers Must Learn to Anticipate Content Trends

Do you remember when MTV was the best way to get in front of the teen and young adult…

Jay Leonard
May 28, 2019

4 Marketing Rules to Prepare for Generation Z

Generation Z is the demographic group born in the mid-1990s to mid-2000s. This places some Gen Z’s around 25…

Connor Brooke
April 3, 2019
Social Media

Content is Still King

Content Marketing is marketing that “involves the creation and sharing of online material (such as videos, blogs, and social…

Alan Draper
April 1, 2019
Content Marketing

How Are Consumer Spending Habits Changing?

As technology advances, generations mature and the economic climate continues to shift, we’re seeing some interesting changes to the…

Connor Brooke
March 7, 2019
Sales Management

4 Rules to Create a Strong Local Branding Strategy

If you have a great business idea and product, having a successful strategy to bring in local customers is…

Connor Brooke
March 1, 2019

Mutli-Channel Shopping is the New Thanksgiving Trend

Hard to believe, but Thanksgiving weekend has come and gone. The big Black Friday and Cyber Monday deals are…

James Spillane
November 29, 2018
Consumer Marketing

Halloween 2018 by the Numbers [Infographic]

The National Retail Federation has been conducting an annual Halloween survey since 2003. Each year they project how Americans…

James Spillane
October 23, 2018

Boosting the Shopping Experience

Estimates hold that more data will be produced in 2018 than in all years previously. Much of that is…

Connor Brooke
September 7, 2018
Business Innovation

What Consumers Expect From You Today – Humanizing Digital 2020

Today’s consumers suffer from choice overload. They expect interactive purchase decision support and recommendations from brands and retailers, says…

Alan Draper
May 29, 2018
Consumer Marketing

8 More Reasons Businesses Need to Use Social Media

If you haven’t noticed, Social Media is mainstream. The fun little sites for teens to share funny memes and…

James Spillane
May 18, 2018
Social Media

Are Brands Forgetting Their Users?

When it comes to branded messaging, the audience is too often being forced to consume rather than willingly choosing…

James Spillane
May 8, 2018
Content Marketing

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