Marketing strategy has changed significantly over the past ten years. Since the maturation of the IOT, sales and marketing…
Digital Marketing
Tag Archive: #consumer engagement
Brands continue to vie for millennials’ attention and sponsorships at events are one of the most heated battlegrounds. As…
Consumer Marketing
1. Align physical design with emotional drivers Millennials are drawn to the promise of unique experiences, which creates an…
Consumer Marketing
Participation in large industry events often comes with a hefty price tag – between ticket prices and sponsorship costs,…
Inbound Marketing
Today’s “Age of the Consumer” has empowered shoppers with instant access to information on products, pricing, service and support…
Loyalty Marketing
Remember when the second half started during Super Bowl XLVII in 2013? The score was 28-6, and things were…
Marketing
Online marketing has changed for good during the last years and it’s moving towards new forms of content that…
Infographics
I am a business owner, but I am also a mobile consumer. At Scratchd we understand the benefits of reaching…
Mobile & Apps
1 in 3 shoppers use their smartphones to find information instead of asking store employees. According to a recent Google…
Consumer Marketing
Most businesses that invest heavily in social media tend to forget one key component to maximizing their success in…
Social Media