Although the growth of digital media has made life easier in a lot of ways, it has also arisen…
Marketing
Tag Archive: #Consumer Behavior
The internet and evolving technologies have dramatically changed the way people do everyday activities like researching, shopping, and banking.…
Infographics
The furore surrounding Cambridge Analytica and its alleged misuse of personal Facebook profile data has created headlines around the…
Consumer Marketing
Marketing and advertising are regularly under scrutiny for many reasons. Some think that the multitude of ads in our…
Marketing
If you own a business, run a marketing department, or rely on the public to generate sales you need…
Social Media
Micro-moments are “intent-rich” moments when “decisions are made and consumer preferences are shaped.” A micro-moment occurs when people look…
Digital Marketing
Social Media Marketing used to be a great way to reach even more people after initially using traditional methods.…
Social Media
Shopping today is an experience in choice: consumers can shop in person, on a desktop or from a mobile…
Customer Experience
In the cluttered world of marketing and advertising, marketers and brands have been pushed to use superlatives and hyperbolic…
Marketing
Today’s consumers don’t always follow the seemingly straightforward path of “search it, find it, buy it.” Instead, they search…
Marketing