Tag Archive: #client relationship

The Marketing Strategy That Never Fails

Although the growth of digital media has made life easier in a lot of ways, it has also arisen…

Germina Paola
August 9, 2020

Are You Certain You Know Everything Your Client Wants?

“Clients buy for emotional reasons, and they justify with logic.” Think about the above statement for a moment. Remember…

Jay Leonard
August 19, 2016
Customer Experience

Do’s and Don’ts for Managing Client Relationships

What does it mean to be a successful account manager? Being a relatively new account manager myself, that is…

Jay Leonard
March 28, 2016
Customer Experience

Ask The Wrong Question and Get a Bad Outcome

You’re on a road trip and as night falls you start to look for a place to sleep. You…

Connor Brooke
March 27, 2016
Sales Management

12 Simple Rules to Create a Superstar Sales Mindset

Set goals – one of the easiest ways to measure success is by setting and completing goals. Goals give…

Jay Leonard
February 20, 2016
Sales Management

How To End a Relationship With a Client Without Burning Bridges

You might wonder who has the courage to actually fire a client in these uncertain economic times. The answer…

Connor Brooke
January 15, 2016

The 3 Keys to Building Relationship ROI

Business is ultimately about relationships, and deeper relationships result in a higher lifetime value of the customer (LTV). Over…

Jay Leonard
January 29, 2015
Customer Experience

7 Quick Ways to Turn LinkedIn into a Relationship-Building and Engagement Workhorse

LinkedIn just isn’t that complicated.  Oh, sure, its evolved from an online resume to a content platform and there’s…

Jay Leonard
November 4, 2014

How Your Brand Plays a Role in Client Retention

Internet marketing, social media and the integration of technology with daily life experiences have all altered the way that…

James Spillane
April 8, 2014

In it Until Everyone Crosses the Finish Line

In my various engagements as a freelance writer and marketing communications consultant, I often find myself working with the…

Alan Draper
May 7, 2013
B2B Marketing

Your Reputation Precedes You: Benefits of Content Marketing

Content marketing can accelerate the client relationship-building process. The easiest client to “get” is the one you already have.…

Connor Brooke
April 17, 2013
Content Marketing

Stay Informed, Sign Up for Our Exclusive Newsletter!

By signing up you agree that you have read our privacy policy.
You’re now signed up!