Tag Archive: #brands

Why Should You Consider Instagram for Customer Service?

Reasons why Instagram should be on the radar of all customer service teams and strategies. In January of this…

Julien Rio
May 29, 2020

How a David vs. Goliath Mindset Could Help Your Small Business Take on Amazon

By adopting a David vs. Goliath mindset, SMBs can find opportunities for growth even in a market riddled with…

Alon Tvina
March 16, 2020
Small Business

How to Create User-First Editorial Content

It’s time for the audience to be heard. The digital landscape has become overcrowded. Brands continue to push out…

Alan Draper
September 18, 2018
Content Marketing

The Evolution of Content Marketing: 3 Lessons for Your Marketing Strategy

Be honest, be true to yourself and don’t hide your brand! In the beginning, there was the product. We…

James Spillane
August 28, 2018
Content Marketing

Why Always-On Doesn’t Cut It Anymore

We are drowning. From ads to content marketing and everything in between, we are drowning in a sea of…

Jay Leonard
June 27, 2018
Content Marketing

How Brands Are Using Humor to Show Personality and Gain Trust

It’s all about trust. As consumers, it appears we are losing trust in the brands we buy from. With…

Connor Brooke
June 17, 2018
Content Marketing

Protecting Your Intellectual Property, Products and Brand

The technology change curve continues to steepen, with an increasing number of entrepreneurs developing innovative processes, services and products.…

James Spillane
June 11, 2018
Business Innovation

What Consumers Expect From You Today – Humanizing Digital 2020

Today’s consumers suffer from choice overload. They expect interactive purchase decision support and recommendations from brands and retailers, says…

Alan Draper
May 29, 2018
Consumer Marketing

Why Brands Must Move From Campaign to Content Marketing

The way we consume content has changed. With the rise of content being consumed on mobile devices and the…

Connor Brooke
May 17, 2018
Content Marketing

Are Brands Forgetting Their Users?

When it comes to branded messaging, the audience is too often being forced to consume rather than willingly choosing…

James Spillane
May 8, 2018
Content Marketing

8 Personal Branding Mistakes that are Hurting Your Business

There’s no denying consumers crave a deeper connection with the companies they do business with. And that’s why these…

Alan Draper
November 27, 2017

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