I could literally just write that title then leave the rest of this article blank and let everyone chime…
Marketing
Tag Archive: #brand managers
A few weeks ago Jeff Bercovici of Forbes wrote a piece entitled Instagram Launches Ads, Promises, ‘We’ll Start Slow’ in which he told…
Social Media
By now you know of my love affair – or is it an addiction? – with pop culture. Anytime…
Branding
Perhaps it is because I am the father of a 13-year old daughter but whenever I hear the word…
Social Media
I realized in penning this particular article that there are some brands who simply will not care. They will…
Branding
Let me preface this article by saying categorically I believe very much in the power of branding. I myself…
Branding
The word “transparency” has become quite popular over the last few years. It is most often used in the…
Branding
Ah Twitter, the blue-birded blogging birthplace of tweets and retweets, where brands, marketers and advertisers alike have staked their claim –…
Social Media
The sordid tale of Lance Armstrong is unfolding right before our eyes across the web, social media and of course TV in…
Branding
It would appear the content marketing bandwagon is still taking on fans as when asked to identify their biggest digital related…
Content Marketing