Tag Archive: #brand loyalty – Page 3

Why Online Channels Are Essential For Understanding Brand Loyalty

Social media is by far one of the best means of building brand loyalty and ensuring a positive customer experience.…

Connor Brooke
December 16, 2014
Digital Marketing

5 Secrets To A Stand Out Brand

Help your business become a recognizable industry leader. Big branding always seems to be equated with big business. Only corporations…

Jay Leonard
October 3, 2014
Branding

4 Brand Positioning Strategies for Multi-Product Categories

Brand architecture serves as the corporate roof under which a business can protect and unify its brand portfolio. Fortune 500…

Connor Brooke
August 5, 2013
Branding

The South Africa Opportunity

According to a 2012 report by the African Economic Outlook organization, South Africa’s economic growth in 2013 will increase by…

Jay Leonard
March 13, 2013
Online Marketing

To Know Value Proposition Optimization, You Must First Know Flint McGlaughlin

A value proposition is the primary reason why someone would purchase from you rather than your competitors. The proposition must…

Jay Leonard
January 16, 2013
Online Marketing

The Great American Coffee Phenomenon: How and Why We Buy Into It

I see it, I hear it, I smell it. It’s everywhere. 7 a.m. hits and the world pours itself a…

Alan Draper
December 5, 2012
Marketing

What’s the Deal with Deal Sites?

It was about three years ago when I first discovered Groupon. After Groupon, there were numerous other deal sites that…

Connor Brooke
September 24, 2012
Consumer Marketing

A Casket Salesman’s Lessons on Creating Brand Loyalty

Brand marketers invest billions creating an emotional connection between their brand and prospective or current customers. In fast food, packaged…

Jay Leonard
January 17, 2012
Loyalty Marketing

When It Comes To Consumer Marketing, Is Brand Loyalty A Thing Of The Past?

In just three years there's been a 20% decrease among consumers in brand loyalty, according to a study conducted by…

Jay Leonard
November 16, 2011
Consumer Marketing

How to Build Brand Loyalty in a Digital Marketplace

Cultivating, and then nurturing, brand loyalty have always been top priorities for marketers. No “one-size-fits-all” formula exists, however, and different…

Alan Draper
July 29, 2011
Branding

Stay Informed, Sign Up for Our Exclusive Newsletter!

By signing up you agree that you have read our privacy policy.
You’re now signed up!