Tag Archive: #b2c marketing automation

The Data-Value Exchange: The Secret to Post GDPR Consumer Marketing

Marketers’ most common fear about GDPR is their decreased ability to target consumers. GDPR raises the bar for acquiring…

Connor Brooke
September 17, 2018

7 Free Lead Generation Tools for B2C Businesses

Even with today’s booming B2C and eCommerce market, many businesses continue to face challenges in constructing their marketing strategies,…

James Spillane
February 28, 2018
Consumer Marketing

5 Telltale Signs That You Need Marketing Automation

Today, marketers communicate with their customers via email, social media, blog posts, landing pages, and advertisements. Because they use…

Connor Brooke
May 18, 2017
BrandViews / iContact

One Simple Solution for Converting More Visitors into Customers

Conversion rates are a major KPI for everyone in marketing, CRM or eCommerce. No company in existence has a…

Connor Brooke
September 26, 2016
Marketing Automation

Get Personal: 3 Essential Tips for Customer Retention

Personalization is no longer a luxury reserved for the big players in e-commerce. While Amazon continues to lead the…

Connor Brooke
June 29, 2015

3 Problems that Every Marketer Is Facing with Marketing Automation Platforms: How to Solve the Riddle?

Studies indicate that in the last five years, marketing automation has seen robust growth in all CRM-related areas. Have…

Jay Leonard
November 25, 2014
Marketing Automation

Marketing Automation: Why You Need To Be Doing It

As digital marketing continues to evolve marketing automation isn’t simply a neat option. If you’re focused on ways to…

Connor Brooke
February 21, 2014
Marketing Automation

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