Digital marketing has become essential for all businesses regardless of industry or size. You need to leverage the digital…
Email Marketing
Tag Archive: #B2C Email Marketing
It’s no secret that digital sales are devouring the traditional brick-and-mortar marketplace. In fact, 2019 marked the first year…
Email Marketing
The holiday season is rolling along and for many email marketers, this can be the busiest time of the…
Email Marketing
Virtually any company that has a product or service can benefit from developing an audience segmentation strategy geared toward…
Email Marketing
Each email address in your database represents a customer or subscriber who is just a little bit different from…
Email Marketing
Even with today’s booming B2C and eCommerce market, many businesses continue to face challenges in constructing their marketing strategies,…
Consumer Marketing
Analysts estimate that nurtured leads produce, on average, a 20% increase in sales opportunities versus non-nurtured leads. 20%! Why,…
Email Marketing
Conversion rates are a major KPI for everyone in marketing, CRM or eCommerce. No company in existence has a…
Marketing Automation
Marketing automation targets revenue that is not yet obtained but is very close to that point in your customer…
Ecommerce
It seems like everyone is obsessed with growing email lists these days. And for a good reason: email is…
Email Marketing