Tag Archive: #b2b marketing tips

How to Handle The 5 Common Sales Objections in IT Selling

Computers are non-negotiables for any thriving business. Small enterprises to large companies have them. It follows that IT sales…

Connor Brooke
August 24, 2018
Sales Management

Why Successful Value Propositions Require a Team Effort

Think about this. In your organization, whose job is it to come up with your company’s value proposition? As…

James Spillane
July 11, 2018
B2B Marketing

7 Social Media Ideas to Steal from Classic B2B March Madness Campaigns

One in 9.2 quintillion—that’s the odds of filling out a perfect March Madness bracket. But that doesn’t stop the…

Jay Leonard
March 20, 2018
Social Media

Implementing B2B Content Marketing – A Proven 7 Step Approach

B2B marketing has changed for good. B2Bs need to think, act and communicate from the buyers perspective. With loose…

Connor Brooke
July 1, 2017
B2B Marketing

Revolutionize Your Business By Doing This ONE Small Thing

“We sometimes underestimate the influence of little things.” – Charles W. Chesnutt Oftentimes it’s the little things that make…

Connor Brooke
July 28, 2016
Customer Experience

4 Steps to Up Your Content Marketing Game

“Don’t become a wandering generality. Be a meaningful specific.” – Zig Ziglar If you’re in content marketing, these words…

James Spillane
May 2, 2016
Content Marketing

The Smartphone: Life’s New Remote

“Pass the remote” seems to have evolved into “Have you seen my phone?” – The humble smartphone device has…

Connor Brooke
July 29, 2015
Mobile & Apps

Expert Excel Tips to Manipulate Your Marketing Data

Whether you are an SEO Guru or a Content King, planning season means one thing for us all – number…

Jay Leonard
October 10, 2014
B2B Marketing

6 Tips to Optimize Your Twitter Following

You’ve seen the posts, tweets and ads – “1,000 new Twitter followers for only $0.99!”  “Add 10,000 Twitter followers…

Jay Leonard
September 23, 2014

Why Successful Marketing Does Not Always Translate to Webinar Success

Another way to put it –marketing tactics used successfully for other programs do not always work with webinar promotion.…

Connor Brooke
November 6, 2013
B2B Marketing

B2B Lead Generation: Critical Questions Successful Marketers Must Ask

For any B2B company the generation of quality leads are not just necessary, but are the life-line of the…

Jay Leonard
April 25, 2013
B2B Marketing

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