Tag Archive: #b2b email marketing

5 Top Ways to Leverage Technology for Business Success

Amid a rapid digital transformation, you cannot risk being left behind at any time. Now more than ever, companies…

Chanakya Kyatham
September 13, 2021
Small Business

The 5 Best Email List Building Strategies to Follow in 2021 and Beyond

Email marketing remains one of the most effective and essential forms of marketing in the world in 2021. If…

Arsalan Sajid
September 2, 2021
Email Marketing

How Tech Companies Can Add Email Marketing to Increase Customer Retention

In email marketing, what drives customer retention is engagement. Therefore, your email strategy should be basically looking for opportunities…

Michael Usiagwu
May 27, 2021
Email Marketing

More People Are Opening Email During Covid – What Does That Mean For You?

With Covid-19 changing the marketing world at breakneck speed, email marketing is one area that has been significantly affected.…

Eva Webster
June 19, 2020
Email Marketing

Getting Email Ready For 2020: Tools You Need To Know About

In this digital age, higher returns for your marketing and advertising spend is like a superpower because it can…

Charu Mitra Dubey
January 6, 2020
Email Marketing

5 Email Marketing Resolutions for 2020

The holiday season is rolling along and for many email marketers, this can be the busiest time of the…

Connor Brooke
December 16, 2019
Email Marketing

4 Key Audience Segmentation Strategies

Virtually any company that has a product or service can benefit from developing an audience segmentation strategy geared toward…

Connor Brooke
June 6, 2019
Email Marketing

3 Tactics to Lift Your Segmentation Strategy

Each email address in your database represents a customer or subscriber who is just a little bit different from…

Jay Leonard
May 9, 2018
Email Marketing

Marketing Metrics That Matter

When you put a lot of time and effort into creating a marketing campaign, you want to know whether…

Connor Brooke
May 19, 2017
BrandViews / iContact

7 Things That Influence Every Sales Email Strategy

Writing a successful sales email requires a careful consideration of options and variables, rather than a one-size-fits all approach.…

Jay Leonard
February 2, 2017
Email Marketing

Nurturing ROI with Email Marketing

Analysts estimate that nurtured leads produce, on average, a 20% increase in sales opportunities versus non-nurtured leads. 20%! Why,…

Jay Leonard
October 17, 2016
Email Marketing

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