Tag Archive: #B2B content marketing

Marketing with Human Design – Why It Works

Human design is not about being a particular personality, so you get a label stuck: you are THIS, so…

Juliette Stapleton
December 30, 2021
Content Marketing

State of B2B Content Marketing in 2021 [Infographic]

B2B sales cycles are long, and the buyer’s journey is complex. Content marketing sits well with these aspects because…

Chintan Zalani
November 11, 2021

Here’s What to Do If Your Marketing Budget Has Plummeted

If your marketing budget is looking paltry, you’re not alone. Budgets have fallen to their lowest level in recent…

Jason Ball
August 23, 2021
B2B Marketing

Why is Content Marketing Important?

Content marketing is one of the most powerful digital marketing strategies you can use to create and disseminate valuable…

Jock Breitwieser
June 17, 2021
Content Marketing

A Look at 2021 Fintech Content Trends

The way B2B businesses engage in content marketing ebbs and flows. Last year was a unique circumstance, as life…

Ashley Poynter
June 16, 2021
Content Marketing

20 Essential Content Creation Tools For 2021

What is content creation? Content creation is the process of generating ideas for topics that appeal to your audience.…

Yash Chawlani
February 25, 2021
Content Marketing

B2B Content Marketing Trends in 2021 [Infographic]

Marketing has undergone multiple changes over the years, thanks to constant shifts in consumer behavior and technology. The internet…

Jomer Gregorio
February 12, 2021

Are These the Most Prolific Yet Ineffective Tactics in B2B Marketing Today?

In marketing, failure carries a high price. Ineffective strategies can irreparably damage relationships between CMOs and the rest of…

Jason Ball
December 16, 2020
B2B Marketing

B2B Tech Buyers Consume 11 or More Pieces of Vendor Content

The B2B technology market has a long sales cycle, multiple stakeholders involved in buying decisions and lots of content.…

Frank Strong
October 14, 2020
B2B Marketing

5 Steps to Successfully Launching a Fintech Blog

Fintech startups looking to get traction, gain awareness, and grow sales should consider launching a fintech blog. We’ve discussed…

Ashley Poynter
July 22, 2020

Fintech Marketing: 4 ROI-Driven Content Ideas

Blog posts, white papers, and case studies are great tools to educate prospects about your products and services. These…

Ashley Poynter
July 6, 2020
Content Marketing

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