Tag Archive: #ads

9 Actionable Facebook Ads Strategies for Small Businesses

Facebook stays at the first spot of social media platforms with over 2.89 billion active users. With most of…

Mandy Schmitz
October 18, 2021

5 Advertising Best Practices

Despite the uncertainty in the economy, business must go on and that means bringing in new customers. Because many…

Nicole Krug
October 5, 2020
Digital Marketing

Swiping Right or Left: Brands Still Leave Impact with Ads that are Unclicked

How do you know if your digital advertising is furthering your brand image? Data metrics can show whether people…

Chris Hubble
February 27, 2020

Marketers Must Learn to Anticipate Content Trends

Do you remember when MTV was the best way to get in front of the teen and young adult…

Jay Leonard
May 28, 2019

Virtual Reality and Subliminal Marketing

Virtual reality (VR) has become a reality, as nearly every tech company has created a product that features it,…

Connor Brooke
March 28, 2019
Integrated Marketing

How Technology Changed the Billion-Dollar Ad Game

4The advertising industry has had a long and successful history. It has been a very big business, especially for…

Jay Leonard
December 4, 2018

Google AdWords Changes in 2018: 2017 Recap and Beyond

With 2018 right around the corner, we wanted to offer a recap of the AdWords changes that took place…

Alan Draper
November 14, 2017

Google Wages War Against Annoying Ads

The highest priority for most website owners is SEO (search engine optimization). This simply means the opportunity for their…

Connor Brooke
June 5, 2017

The Pain of NO GAIN: When Programmatic Becomes Problematic

It’s Friday afternoon. You’re sitting in your office in Brooklyn, wrapping up your week surfing the web, scanning the…

Jay Leonard
March 1, 2017
Video Marketing

Google Issues Website Pop-Up Penalties

Apparently mobile users aren’t the only internet users who are sick of pop-up ads and interstitials (full page ads…

Jay Leonard
February 2, 2017

Demographics vs. Psychographics and Why Culture Matters Most

Demographics and psychographics are both critical aspects of consumer research and are used by marketers to understand their ideal…

Connor Brooke
December 19, 2016
BrandViews / Affinio

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