Ah, change…You may have noticed that here at Qvidian we talk a lot about this word. We acknowledge that change can be seen as an overused theme calling for a vague form of action, but we disagree – we think about it differently.
For us, it’s a term that holds significance, significance that we plan to turn into real and measurable action. When approached with enough resolve, it’s also a term that encourages progress. In this time of growing complexities—whether in global politics or our daily efforts like sales—change can be a powerful source of positive outcomes.
Adapt or be left behind
Change is unavoidable (it’s the only thing that stays the same, right?) but it can be tough to put into action and accept. With technology and processes always evolving, businesses need to adjust to change faster and more often than before. Additionally, sales teams are dealing with intense competition and complicated ways to connect with customers, all while managing various demands on their time and focus.
Change has unquestionably become a way of life and many companies continue to rely on the same outdated training techniques to satisfy their ongoing (and ahem…changing) sales and onboarding initiatives. This reveals a fundamental disconnect; a lack of continued value in the sales enablement process.
The same selling techniques and those same best practices become outdated and the stuff of yesterday quite quickly after implementation. We need a commitment to change to offer customers something new and different to help solve their own ever-changing and complex problems.
Achieving this demands a mindset shift among your sales team and agile sales execution strategies that are perfected through value-added and dynamic coaching methodologies – abandoning the belief that all is smooth sailing following some training and best practices. Sales reps are only human – they forget.
By internalizing a learning sequence that masters one piece of customer information at a time, your sales reps are better positioned to address unique customer needs – perfecting the customer experience and staying agile in the process.
Looking to learn more?
Check out our latest eGuide that focuses on how you can solve some of the biggest challenges in your sales organization, all while taking on a fresh approach towards empowering your sales force through an end-to-end guided selling platform.
