As a top player in the live entertainment sector, Live Nation Entertainment, Inc. has changed how people enjoy live sports and music events. Since it was created by merging Live Nation and Ticketmaster in 2010, the net worth and revenue of Live Nation Entertainment have continued to rise, but the company’s business practices have faced ongoing criticism.
As of September 2024, Live Nation’s market value stood at $23.38 billion, positioning it as a major player in both the entertainment and ticketing sectors.
At Business2Community, we’ve analyzed various sources to provide a comprehensive overview of Live Nation and Ticketmaster’s background, financial milestones, controversies, and more. Keep reading to explore the key aspects of the entertainment giant’s rise to dominance.
Live Nation / Ticketmaster Key Company Data
Live Nation Entertainment Net Worth:$23.38 billion
Date Founded: Live Nation 1996 / Ticketmaster 1976
Founded By: Live Nation by Robert F X Sillerman / Ticketmaster by Peter Gadwa, Albert Leffler, Gordon Gunn III, Jerry Nelson
Current CEO: Michael Rapino
Industries: Live entertainment, artist management
Live Nation Entertainment Stock Ticker: NASDAQ: LYV
Dividend Yield: 0%
What is Live Nation and Ticketmaster’s Net Worth?
Live Nation Entertainment, Inc., the global company created by the merger of Live Nation and Ticketmaster Entertainment in 2010, has a net worth or market cap of $23.38 billion as of September 2024. This is based on a share price of $96.06 with 232.11 million shares outstanding.
Live Nation, a live music events promoter, and Ticketmaster Entertainment, a ticketing company, agreed to merge in 2009. The merger was approved in the USA in January 2010. The new company was named Live Nation Entertainment, Inc. and listed on the NASDAQ under the LYV ticker symbol.
Live Nation Entertainment’s financial year runs from 1 January to 31 December each year. The company’s financial results are usually announced in the following February. The company is split into four key divisions covering concerts, ticketing, artist management, and marketing. Its primary companies are:
- Live Nation Concerts: promoting and operating live music events.
- Ticketmaster: selling tickets to live music and sporting events.
- Artist Nation Management: managing artists’ careers.
- Live Nation Media/Sponsorship: offering a wide range of media and marketing services.
A year or so after the 2010 merger, Live Nation Entertainment’s net worth was around $2 billion. A decade later, its market cap had grown to $15 billion, with its stock price having increased from around $9 a share in 2010 to over $70 by the end of 2019.
The company achieved this growth in value through strategic acquisitions across the United States to expand its presence in the events and venue management industry. During that decade, Live Nation Entertainment also entered into international partnerships and acquisitions to increase its penetration into key markets around the world such as Europe, the UK, Canada, Brazil, and Japan.
However, 2020 and the COVID-19 pandemic brought many of Live Nation’s operations to a standstill as concerts and sporting events all over the world were canceled indefinitely. In February 2021, Live Nation released its 2020 financial results, which showed that the company’s revenues had plummeted by an incredible 84%.
By the end of March 2020, almost half of Live Nation’s market cap had been wiped out with its net worth sitting at around $7 billion as its stock dropped to $36 per share.
Live Nation president and CEO Michael Rapino said: “As we look back on 2020, it is clearly not the year anyone predicted, but I am very proud of how Live Nation has dug in and focused on turning this challenge into an opportunity to improve our business. I want to take a moment to thank our employees for their resilience and creativity, and acknowledge all of those affected by Covid and the shutdown of live events.”
Live Nation’s leaders took the opportunity to make changes across the business, including a reorganization to reduce costs and improve efficiencies, developing new concert streaming services, and improving its digital ticketing offer.
This approach to riding out the storm seemed to resonate with the markets and at the start of March 2021, Live Nation Entertainment’s stock price reached a historic high at that time of $92.09 per share. The increase pushed Live Nation’s market cap over $20 billion for the first time.
Once live music and sporting events were back up and running, Live Nation Entertainment’s stock price soared once more, reaching an all-time high of $126.04 in 2022. This translated to a net worth of almost $28 billion.
However, 2022 proved to be a challenging year for Live Nation Entertainment, Inc. for several reasons. First, despite Live Nation’s confidence in its ability to return to growth, wider market concerns of a US recession, increasing inflation, and rising interest rates, meant its stock began to decline once again.
This was compounded by regulatory scrutiny surrounding its monopoly and high-profile operational issues such as the fiasco surrounding ticket sales for Taylor Swift’s Eras Tour.
Live Nation’s stock has recovered somewhat since then but is yet to return to the highs of early 2022.
Live Nation / Ticketmaster Revenue
In February 2023, Live Nation Entertainment revealed record annual revenues of $22.74 billion, a 36% increase on the previous year.
The company has seen significant growth in revenue since the 2010 merger. In 2010, Live Nation Entertainment’s first year as a merged entity, the company posted a combined revenue of $5 billion. Between 2010 and 2019, Live Nation’s revenue increased steadily, growing by around 10% each year before its income plummeted as a result of the COVID-19 pandemic in 2020. In 2017, the company achieved revenue of over $10 billion for the first time.
Here’s a breakdown of Live Nation’s annual revenue since 2014:
Year | Revenue ($ billions) |
2014 | 6.9 |
2015 | 7.6 |
2016 | 8.4 |
2017 | 10.3 |
2018 | 10.8 |
2019 | 11.5 |
2020 | 1.86 |
2021 | 6.27 |
2022 | 16.68 |
2023 | 22.74 |
Live Nation’s revenue has soared post-pandemic and the company anticipates another year of strong income growth in 2024 with Q2 revenue up 7%. The company has been largely profitable since the merger, with its 2023 full-year results including operating income of $1.07 billion. Live Nation posted losses of $418 million and $1.65 billion in 2021 and 2020 respectively.
Live Nation doesn’t pay dividends to shareholders.
Who Owns Live Nation and Ticketmaster?
Live Nation Entertainment, Inc. is a publicly-traded company listed on the NASDAQ under the ticker symbol LYV. Around 69% of shares in Live Nation are held by major institutional investors, such as the Vanguard Group, Inc. (8.02%), BlackRock, Inc. (5.9%), and State Street Global Advisors, Inc. (3.86%).
Almost a quarter (23.2%) of the company’s shares are owned by the Liberty Media Corporation.
Live Nation Entertainment, Inc. was created after the merger of Ticketmaster Entertainment and Live Nation in 2010. We cover how the companies developed before their eventual merger in the next section.
Who is the Live Nation and Ticketmaster CEO?
Michael Rapino has been CEO and president of Live Nation Entertainment, Inc. since it was formed in 2010. He was previously CEO of Live Nation. Rapino was born in Ontario, Canada, and has a bachelor’s degree from Lakehead University. While he was at university, Rapino grew a side line in promoting bands at local venues.
Rapino went on to found a Canadian concert promotion company that was acquired by SFX Entertainment in 1999. He stuck with the company through its sale to Clear Channel Communications and went on to hold several roles in Clear Channel Entertainment before being appointed CEO of Live Nation when it was spun off in 2005.
Live Nation and Ticketmaster’s Company History
Live Nation Entertainment was formed in 2010 when Live Nation and Ticketmaster merged. In this section, we share insight into both companies’ early histories and everything that’s happened since the merger:
Ticketmaster: 1979-2009
Ticketmaster Entertainment was founded by Peter Gadwa, Albert Leffler, Gordon Gunn III, and Jerry Nelson in 1976. It began life selling hardware and licensing computer programs for ticketing systems but gradually moved into ticket sales as well.
In 1982, the wealthy Pritzker family, known for their majority stake in Hyatt Hotels, became the controlling shareholders of Ticketmaster. That same year, Fred Rosen was appointed CEO and moved Ticketmaster’s headquarters to LA to locate it closer to the live entertainment industry. This enabled it to build relationships with popular venues such as the LA Forum which was home to three professional sports teams.
Rosen led a move to computerized ticketing which allowed Ticketmaster to compete with industry giant of the time Ticketron. By 1985, Ticketmaster was working across 30 cities in the USA, as well as Canada, and Europe. Rosen also claimed it had achieved ticket sales worth $30 million in the southern district of California in just two years.
Under Rosen’s leadership, Ticketmaster launched a travel agency and, in 1991, it eventually acquired Ticketron, making it the industry leader.
In 1993, the co-founder of Microsoft, Paul Allen, paid between $325 million and $350 million for an 80% stake in the company. In 1997, Allen traded his stake for shares in the Home Shopping Network. InterActiveCorp, which had recently merged with Home Shopping Network, acquired the remaining Ticketmaster stock in 1998.
In 2006, Ticketmaster began to lobby for legislation around ticket resales that would limit the secondary ticket market to authorized companies. Ticketmaster argued that new laws were needed to protect customers from fake ticket sales and scams, but many feared it would further eliminate competition from the market and give Ticketmaster too much power.
In 2008, Ticketmaster made a number of strategic acquisitions, including:
- Paciolan Inc., a ticketing software developer for an undisclosed amount.
- Getmein.com, a UK-based ticket resale marketplace for an undisclosed amount.
- TicketsNow, a US ticket reseller for $265 million.
Ticketmaster was spun off as a separate company from InterActiveCorp in 2008 and renamed Ticketmaster Entertainment. In the same year, Ticketmaster acquired an artist management firm, Front Line Management, that represented big names such as Aerosmith, Christina Aguilera, and Guns N Roses. Front Line Management’s CEO, Irving Azoff, was appointed CEO of the new company.
Live Nation: 1996-2009
Live Nation was founded in 1996 by Robert F X Sillerman as a subsidiary of his company SFX Broadcasting. Known as SFX Entertainment, the company’s core purpose was to bring together concert promoters across the USA to create a national force big enough to take on Ticketmaster.
During the 1990s, SFX Entertainment worked to acquire several concert promoters, including:
- Sunshine Promotions for $50 million.
- The Entertainment Group for an undisclosed amount.
- Avalon Entertainment Partners for $30 million.
In 2000, SFX was sold to radio broadcaster Clear Channel Communications for $4.4 billion. It operated under the name Clear Channel Entertainment until it was spun off and renamed Live Nation in 2005, with Michael Rapino taking the helm as CEO.
Live Nation began to focus on the music industry, making strategic acquisitions and sales in other markets. This included its US theatre business, which it sold for $90.4 million, and its motorsports division which went for $175 million.
Live Nation’s acquisitions between 2006 and 2009 include:
- House of Blues Entertainment, Inc. for $350 million.
- Gamerco, a Spanish concert promoter for an undisclosed amount.
Live Nation Entertainment, Inc.: 2009-2024
Live Nation and Ticketmaster merged in 2009 to form Live Nation Entertainment. Michael Rapino, the former CEO of Live Nation, was appointed as CEO of the new company. Ticketmaster’s former CEO, Irving Azoff, became executive chairman.
The merger was met with some opposition from artists, fans, and regulators around the world over fears of reduced competition in the industry and subsequent increases in ticket costs. In the US, the merger was approved in early 2010 under certain conditions. The US Justice Department stipulated that Live Nation must:
- Sell Paciolan, its software company.
- License its software to competitor Anschutz Entertainment Group (AEG) to level the playing field.
- Not penalize venues that chose to accept ticket contracts from competitors.
In the years following the merger, Live Nation Entertainment embarked on a number of partnerships and made several strategic acquisitions both in the USA and overseas. This included:
- 2012: A partnership with Japan’s Creativeman Productions.
- 2013: A joint venture with Insomniac Events, a US-based electronic dance music promoter, and the acquisition of Voodoo Music + Arts Experience.
- 2015: Acquiring Bonnaroo Music and Arts Festival in Tennessee. In August 2015, Live Nation also announced the formation of Live Nation Germany, in partnership with Marek Lieberberg.
- 2016: Acquiring Founders Entertainment, the company behind the New York Governors Ball Music Festival. Live Nation acquired Union Events, Canada’s largest concert promoter, and South Africa’s Big Concerts International in the same year.
- 2017: Launching Mercury East, an Indie music promotions company, which brought the famous Mercury Lounge and Bowery Ballroom under the Live Nation umbrella.
Live Nation suffered during the COVID-19 pandemic, with live events around the world put on hold indefinitely. The company came under fire for its reluctance to offer consumers a full refund and eventually changed its policies. In February 2021, Live Nation’s full-year results for 2020 showed that the company’s revenue had fallen by 84% to just $1.86 billion.
Saudi Arabia’s Public Investment Fund (PIF) acquired a 5.7% stake in Live Nation in April 2020 valued at around $500 million at the time, making it Live Nation’s third largest shareholder. The stake was disposed of in 2024.
Live Nation and Ticketmaster Controversies
Both before and since the merger, Live Nation and Ticketmaster have come up against several lawsuits and controversies related to price fixing, hidden fees, monopoly power, and generally unfair practices.
In 2024, the US Justice Department and multiple states across the country launched a lawsuit against Live Nation Entertainment’s anti-competitive practices. The case alleges that Live Nation has abused its near monopoly of the music and sporting events industry for many years to the detriment of consumers across the USA. Live Nation is accused of using its dominance to break down its competition, reducing choice for consumers and driving up ticket prices.
Here we break down some of the key controversies of the world’s dominant events company.
Profiting From Ticket Resales
In 2006, Ticketmaster began to lobby for tighter regulation in the secondary ticket market to limit ticket resales to authorized companies and protect consumers. In 2008, Ticketmaster acquired TicketsNow, a US-based ticket resale platform, which it operates as an independent subsidiary.
In 2009, however, Bruce Springsteen raised concerns after fans were directed to extortionately priced tickets for his gig on TicketsNow directly from the Ticketmaster website. Irving Azoff, who was Ticketmaster CEO at the time, issued an apology, and the link was taken down.
In 2018, Canadian news outlets reported Ticketmaster was operating a tool called TradeDesk that helped professional ticket touts to resell tickets outside of the company’s guidelines. The report suggested that individual TradeDesk users could have hundreds of Ticketmaster accounts, enabling them to buy up masses of tickets for resale above face value.
It also claimed that, by doing this, Ticketmaster profited from two separate sets of charges on the same ticket. The report eventually led to a lawsuit being brought about by consumers.
In July 2019, Billboard magazine also alleged that Live Nation had a habit of holding back a certain number of tickets for live music events and putting them directly onto the secondary ticket sales market above face value.
Dynamic Ticket Pricing and Hidden Fees
In 2003, Ticketmaster faced a lawsuit in the US related to its lack of transparency around additional fees. The case claimed that Ticketmaster didn’t fully disclose the postage and order processing fees that it added to the price of tickets sold online. The case was settled in 2015, with Ticketmaster forced to issue vouchers and discount codes to consumers.
In August 2024, the famous 90’s Britpop band Oasis announced a long-awaited reunion tour. Alongside frustrations with the Ticketmaster website’s performance, many fans complained about the so-called dynamic pricing structure. This meant that even when fans got the to front of a long queue, the price of a ticket could suddenly change from £135 to more than £350 under Ticketmaster’s demand-driven pricing.
This dynamic pricing system is, however, optional for artists and not enforced by Ticketmaster.
This is disgusting, but wouldn’t expect anything less from Ticketmaster. Joke of an organisation #oasis https://t.co/P878vQlLfv
— Jake (@JakeWaddo_) August 31, 2024
Following the outrage this caused, the UK Competition and Markets Authority announced an investigation into Ticketmaster UK. The investigation will include the use of dynamic pricing and if and how the sale complied with consumer protection laws.
Fan and Artist Safety Record
Live Nation has a dubious safety record with around 200 deaths and 750 injuries recorded at its events since 2006. The company has recorded several health and safety violations, and has been fined and sued for incidents at events, including:
- In 2013, Live Nation was charged with breaking health and safety laws following a stage collapse at a Radiohead concert.
- In 2017, 58 people died at the Route 91 Harvest Festival in Las Vegas in the most severe mass shooting in US history.
- In 2021, 10 people died and 5,000 were injured in a crowd crushing incident at Travis Scott’s Astroworld Festival. Live Nation was named in hundreds of lawsuits and a government investigation was launched into its role in the incident.
- In 2022, Live Nation was brought to court once again accused of failing to provide proper security at the Once Upon a Time in LA music festival where rapper Drakeo the Ruler was murdered backstage.
Poor Website Performance: Taylor Swift Tour Chaos
In November 2022, the ticket pre-sale opened to verified users for the US leg of Taylor Swift’s highly-anticipated Eras Tour. Ticketmaster’s website crashed within an hour, unable to keep up with demand.
Fans and consumers attacked Ticketmaster’s ticketing model which they felt made it near impossible for them to secure tickets to popular events. The word Ticketmaster trended worldwide on X, formerly Twitter, and TikTok. The uproar caught the attention of US politicians who began to call for Live Nation Entertainment, Inc. to be broken up on the basis of its anticompetitive market dominance.
me trying to figure out how ticketmaster wasn’t prepared for the demand for Taylor Swift tickets when they sent out the codes themselves to control a certain amount of people entering the presale #TheErasTour pic.twitter.com/gx3fI2aNwj
— Sarah (@sarahcorneyy) November 15, 2022
A group of fans, filed a lawsuit against Ticketmaster and Live Nation, accusing them of fraud, breaking anti-trust laws, and price-fixing. The claimants demanded $2,500 for each violation.
What Can We Learn From Live Nation and Ticketmaster?
The development of Live Nation Entertainment’s net worth tells us a lot about the power of monopolies, mergers, industry dominance, and the importance of managing public perception. By combining concert promotion, ticketing, advertising, marketing, and artist management, Live Nation Entertainment has created a massive monopoly in the live event industry that may have allowed it to raise prices drastically.
Its aggressive acquisitions of festivals, venues, and promoters have allowed it to assert control over live entertainment around the world.
However, this dominance has also led to significant challenges, such as legal disputes over anti-competitive practices and consumer frustration with ticket pricing strategies. These issues show just how fine the line is between delivering business growth and ensuring customer satisfaction.
While Live Nation’s success is undeniable, its story highlights the importance of ethical business practices and transparency.