A day at a Startup is hard! While you shed blood and sweat testing and trying various tools that’ll bring much awaited growth to your Startup, nothing seems fruitful and you get caught in a never ending loop of low traffic and minimal sales. And with each passing day, having little to no visitor visiting your site, your business and morale takes a serious blow!

To get to the top, you need to choose the RIGHT tools that have the power to take you to the top. Tools that are proven to provide utility, boost production and goes easy on your pockets.

These metrics needs to be looked after. So, here’s a curated list of Top 13 free awesome tools that your startup must be fed with, today!

Google Analytics | Web Analytics tool

Google analytics is must have tool for your online business. It’s core function is to track all your website traffic and their origins. Other than that it provides various reports of visitor behaviour that are important to be aware of to create an impeccable marketing strategy.

Alternatives : Kissmetrics, Piwik, Parsely

Trello | Team Collaboration tool

Trello has quickly became an absolute essential for any business of all kinds. It lets you set up lists, boards and cards containing all the work to be done for yourself and/or your entire team. Add different team members, checklists, labels, due dates and more.

Alternatives : Aha!, Planio, Kanban Tool

Slack | Team Messaging tool

With slack, your team stays closer! It’s easy and catchy UI has quickly gained popularity worldwide. It lets you seamlessly add all your employees to a team and makes team communications easier.

Alternatives : Bitrix24, Hipchat

Interakt | Customer Engagement tool

Capture and retain all your customers through an All-In-One Customer Engagement tool. Manage all your leads and users, Send automated e-mails, show web notifications, provide helpdesk support, Chat live with visitors and users or create your own Self-Help pages, all through a single platform.

Alternatives : Intercom

SurveyMonkey | Online Survey tool

SurveyMonkey is the go-to tool for collecting valuable feedback through surveys from all your customers.

Alternatives : Enageform, Google Drive forms, Line survey

Hotjar | Visitor Session Recording tool

Hotjar records and maintain videos of what all your visitors did and/or are doing on your website.
Analyze customer behaviour and know where your site underperforms!

Alternatives : Crazyegg, Decibel Insights, Clicktale

Ahrefs | SEO backlink tracker

Track the efficiency of your existing backlinks, generate engaging keywords and improve your SEO rankings through Ahrefs. But the best function which Ahrefs is famous for is it’s competitor performance tracker. With Ahrefs, you can also track all the backlinks and keywords that your competitors have used.

Alternatives : Raventools, Moz, SEMRush

Dropbox | Online Storage tool

Store all your data online. Be it pictures, videos, documents, presentations or anything else, Dropbox keeps it all! Also, you can share the stored data easily with anyone, anytime.

Alternatives : Google Drive, Microsoft One Drive, Box

Canva | Online Visual Editor

Build catchy images and informative infographics for your content marketing strategy with Canva. It lets you build images from scratch which adds a distinctive personal touch to all your pictures!

Alternatives : Illustrio, Desygner, Pikiz

Zapier | Social Marketing tool

Zapier is a tool for primarily non-technical users to connect together web apps.Connect all your social marketing platforms to Zapier and automate pre-scheduled posts, all at once.

Alternatives : Buffer, IFTTT, Hootsuite

Instamojo | Payment Getaway tool

An easy payment gateway option for businesses. Let your customers pay you without sharing sensitive information. Instamojo accepts payments on Facebook, Instagram, Whatsapp and more.

Alternatives : CC Avenue, PayUMoney, ePaisa

MindMeister | Collaborative Mind-mapping tool

Capture, develop and share ideas visually. Brainstorm, take notes, project plans to your team and more with MindMeister.

Alternatives : Freemind, Xmind, Libre Office- Draw

PowToon | Online Video Builder tool

Create your own unique animated video with PowToon and present your product better!

Alternatives : Moovly, Goanimate, Animaker