Social Media Monitoring Tutorial in Plain English – Future of Engagement

Social media monitoring tutorial in plain English: For this week’s Future of Engagement episode, host Murray Newlands has taken on a slightly different format: Social media monitoring tools. These tools help businesses listen to what their customers are saying about them on Facebook, Twitter, and blogs. They can then use this information to improve their campaigns and gauge how well people are up taking their branding efforts. Watch Murray’s tutorial below:

Highlights:

• SMM tools help bloggers learn what to write…
• They also help businesses develop better marketing campaigns…
• And ordinary people can use them to hear what people are saying about them!