Twitter Facebook LinkedIn Flipboard 0 Have you updated your social media banners (and online store banners) to reflect the current fall season? It can be a valuable sales tool for your small business. Your cover images/banners are like ads for you. You can use them to announce a seasonal sale, a new fall offering, as well as to make your shop look current and still active, particularly to first time visitors. If you sell clothing for example, do you want customers to come to your Facebook page and see that your cover image is still showing your summer fashion offerings? It might make them think you are no longer in business, or only specialize in summer clothing. See how these top brands below have maximized their social media cover images for fall. Update Your Social Media Banner Images for Fall I like how Banana Republic has used their Facebook cover image to show various clothing pieces from their new fall collection. x Update Your Social Media Banner Images for a Seasonal Event September is big for back to school, and for some stores, that is a top selling time. Below, The Children’s Place, used their Facebook cover image to promote buying back to school clothes to their followers. x Update Your Social Media Banner Images to Announce a Fall Sale Crate and Barrel only holds their upholstery sale once a year in the fall, so they use their Facebook cover image to promote it. x Update Your Social Media Banner Images to Show New Fall Offerings I love how the nail polish company Zoya, used their Facebook image to show their autumn inspired line of polishes. x Update Your Social Media Profile Descriptions Don’t ignore your social media profile descriptions either. A lot of companies will update their Twitter and Instagram profiles, for example, to include #hash tags of seasonal trending terms, such as #NYFW2014 (New York Fashion Week), #NFL or #Halloween. Again, you can also use your profile descriptions to announce a fall sale i.e. Fall #Sale On Until 9/31/14 or fall event, i.e. See Our New Fall Look Book. It is so important that your business always looks current on social media. It can be easy to neglect, but since more and more sales are being driven through social media, it is a mistake to not update it for every season. Twitter Tweet Facebook Share Email This article originally appeared on Attention Getting Marketing and has been republished with permission.Find out how to syndicate your content with B2C Author: Kane Pepi <p>Kane Pepi is an experienced financial and cryptocurrency writer with over 2,000+ published articles, guides, and market insights in the public domain. Expert niche subjects include asset valuation and analysis, portfolio management, and the prevention of financial crime. Kane is particularly skilled in explaining complex financial topics in a user-friendlyView full profile ›More by this author:VoIP Basics: Everything Beginners Should Know!Bitcoin Investment, Trading & Mining: The Ultimate Guide for BeginnersIs This a Better Way to Set Your 2020 Goals and Resolutions?