A product demo should not only showcase your new product in a unique way (Like foamCraft did in the Vine below), but also get right to the point. What does your product do? If you can answer that, then you can create a demo for your product. Using Vine is a creative way to get your products out there. Remember, it doesn’t have to be perfect, but you don’t want something that’s just thrown together either.
What makes this Vine so great?
1. It showcases something unique
Show off your products by giving your audience a quick look at what the product does, not what it is. How does that machine work? Shoot a Vine of it.
2. It uses the medium
By demonstrating that the plastic fork breaks on the foam, it gives a unique look at how strong that product really is and how strong that cutter must also be. Find a creative way to display what your product does.
3. It tells a complete story
Get to the bottom of it all and ask yourself, “What’s the one thing I want to show off?” and shoot that. It doesn’t have to be so detailed that it won’t fit into that six second time frame. Keep it simple and get to the point.
And now you’re ready to create a great product Demo in just six seconds! But wait! Don’t forget to plan out your Vine beforehand using our free micro-planning template.