Back in 2008 on Election Day we took a quick snapshot of how the Presidential candidates social media efforts were going on election day. If social media wasn’t a part of our everyday lives 4 years ago it certainly is now.
Let’s see how the candidates stack up today and how far we’ve come.
Obama 2008: 2,379,102 Page Likes
Obama 2012: 32,087,350 Page Likes
McCain 2008: 620,359 Likes
Romney 2012: 12,073,923 Likes
Obama 2008: 112,474 Followers
Obama 2012: 21,868,195 Followers
McCain 2008: 4,603 Followers
Romney: 1,722,584 Followers
Obama 2008: 114,559 Subscribers, 18,413,110 Views
Obama 2012: 259,930 Subscribers, 262,333,200 Views
McCain 2008: 28,419 Subscribers, 2,032,993 Views
Romney 2012: 29,249 Subscribers, 29,349,489 Views
Mr. Obama has the benefit of incumbency and it’s impossible to know just how many of these numbers are the result of promotion and/or shady tactics but if these numbers are any indication of tonight’s results Obama is still President of the Internet even though the right has improved their digital game.