Connor BrookeBack in 2008 on Election Day we took a quick snapshot of how the Presidential candidates social media efforts were going on election day. If social media wasn’t a part of our everyday lives 4 years ago it certainly is now.
Let’s see how the candidates stack up today and how far we’ve come.
Facebook:
Obama 2008: 2,379,102 Page Likes
Obama 2012: 32,087,350 Page Likes
McCain 2008: 620,359 Likes
Romney 2012: 12,073,923 Likes
Twitter:
Obama 2008: 112,474 Followers
Obama 2012: 21,868,195 Followers
McCain 2008: 4,603 Followers
Romney: 1,722,584 Followers
Youtube:
Obama 2008: 114,559 Subscribers, 18,413,110 Views
Obama 2012: 259,930 Subscribers, 262,333,200 Views
McCain 2008: 28,419 Subscribers, 2,032,993 Views
Romney 2012: 29,249 Subscribers, 29,349,489 Views
Mr. Obama has the benefit of incumbency and it’s impossible to know just how many of these numbers are the result of promotion and/or shady tactics but if these numbers are any indication of tonight’s results Obama is still President of the Internet even though the right has improved their digital game.
This article was written for Business 2 Community by Connor Brooke.
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