Social Media Tools

Social media tools can help you become incredibly effective when managing your social media platforms activities. Being efficient, allows you to create more engagement and free more time for personal discussions. In turn engagement and discussions are two of the cornerstones of growing your online influence.

New social media tools offer more robust solutions for automating processes, providing more in-depth analysis on each campaign, optimizing search engine positioning and improving distribution channels of online content.

A recent list of 40 Amazing Social Media Startups features social media tools that are capable of helping you to promote your content and brand on various social media platforms. In this post we focus on 5 of the above-mentioned social media startups, all are startups in Israel. The featured startups offer unique ways to utilizing distribution channels, discovering interesting and shareable content, sharing it with your audience in the ideal timing, and analyzing the results of the campaign within your audience.


Swayy provides its users with suggested personalized content and a simple sharing platform to engage their target audience. The content discovered is based either on preselected topics (“Based on Topics You’ve selected”) or on the particular audience of each user on social media platforms (“Currently Trending in your Circles”) and their respective communities (“Based on your Community”).

Recently, Swayy introduced a Chrome extension which allows its users to share their content to Twitter, Facebook and LinkedIn. This Chrome extension is a real time saver. A unique service provided by Swayy is an automatically recommended hashtags generator, which recommends applicable hashtags to Twitter and Facebook posts, as well as suggested mentions to the Twitter accounts.

One of the most time-consuming tasks, when sharing posts to social media platforms, is identifying the most suitable hashtags. The solution provided by Swayy almost eliminates the burden of having to find hashtags for your posts. Swayy is one of few social media tools that also allows its users to schedule their posts for later.

Swayy - Social Media Tools

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Top 5 Content Discovery Tools For Marketers

January 22, 2014 · Uberflip Blog · An ongoing problem for content marketers is the need to consistently discover new and relevant content. Whether your goal is mining content, such as news stories and interesting articles, to share with your audience on a regular basis, or seeking content inspiration for original work, knowing how and where to search for new content is vital to the success of your content marketing efforts. Fortunately, there are a number of tools available that can simplify the process of discovering content….

In the Land of Content Sharing, Swayy Hopes to Become King

January 27, 2014 · SocialTimes · Social media is maturing , and with that shift, more focus is being placed on content marketing and sharing. That’s where Swayy comes in. Founded in March 2013 by Ohad Frankfurt (CEO), Lior Degani (VP marketing), Oz Katz (CTO) and Shlomi Babluki (chief scientist), all former alumni of The Elevator in Tel Aviv, Swayy was built to help brands and social media managers manage their social content strategy by tailoring the content that their audience is interested in consuming. It…


Roojoom is a social media content curation tool that creates beautiful and engaging interfaces, made of links and insights, usually on a certain topic. More than 4,000 Roojooms were created on a range of topics including business, marketing, tech, entrepreneurship, couching and much more.

Roojoom positions itself as a helpful social media tool for everyone looking to express themselves over social media platforms, share content on a specific topic or prove themselves as experts in their field. Roojooms are embeddable into blog posts, and offer readers with the benefit of learning a topic from experts instead of “just reading random links on the web”.

Embedding roojooms into blog posts provides more benefits, such as reducing bounce rates by providing more eye-catching relevant content, and increasing the average time spent on each page, as readers stay longer to read its content.

Roojoom - Social Media Tools

Roojoom can become a significant social media tool for establishing thought leadership and growing online influence by means of distributing organized and well thought of articles, or any other type of media, in any particular topic. From a business perspective, a roojoom can include call-to-action, thus serving as a lead generator, increasing exposure for brands. Roojooms can also increase your efficiency by providing more options to repurpose existing content that was previously distributed on other social media platforms.

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The Future Of Content Who else recommends using Tools

The Future Of Content Curation Tools - Part IDecember 13, 2013 · Robin Good’s Latest News · Content curation tools are in their infancy. Nonetheless you see so many of them around, there are more new curation tools coming your way soon, with lots of new features and options. Existing content curation services will in fact need to start rolling up their sleeves as the next wave of offerings will significantly go well beyond what is possible with present day tools Photo credit: 3D Flower by ShutterStock In this last few years I have looked at, signed…

10 Israeli startups to watch

10 Israeli startups to watchDecember 19, 2013 · ISRAEL21c · Roojoom is the latest buzzword you need to know for online content. It’s a new Israeli platform that helps publishers, businesses and even individuals curate web content, organize it, and guide readers.Sounds similar to Flipboard? Marni Mandell, head of business development for Roojoom, says that while Flipboard lets people curate their favorite stories into a personalized magazine as soon as they click on a link, the reader is led elsewhere on the web. Roojoom readers stay in a pre-organized content…


EverPost is a very effective social media tool, which can provide you with personalized content on regular basis. EverPost filters content on social media platforms and presents its users with relevant content. The content presented by EverPost is based on filters predefined by its users, and is continuously updated. “Post Link as a Photo” is an extremely helpful feature when it comes to increasing engagement levels with your online community.

EverPost is one of very few social media tools that allow you to maximize the exposure of your posts, based on its analysis of the best time to post. You can configure EverPost to share your posts at the best time for your audience, across all your social media platforms, including Facebook fan pages, Twitter profiles, LinkedIn profile and company pages. Alternatively, you can schedule a post for a specific day and time.

Paid features in EverPost provide users with access to unique types of content, such as suggested gamified posts. In addition EverPost suggests quotation posts, aimed to keep your social media platforms interactive and your followers engaged with your content.

EverPost - Social Media Tools

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Spice Up Your Content Marketing with Everpost

Spice Up Your Content Marketing with EverpostAugust 24, 2013 · · August 24, 2013 By analucianovak Leave a Comment EverPost Logo When it comes to curating content around a content marketing calendar, it helps to know how to get started and what types of posts to share with your online communities. I use an effective tools to manage my time, and I use several tools that curate content for me, which save me time. One tool that has won my heart, curates content based on my criteria and filters,offers real…

Top 35 Startups In Tech that TechCrunch missed out on

Top 35 Startups In Tech that TechCrunch missed out on – July 2013August 6, 2013 · StartupPlays Blog · Each month we cover some really amazing startups from all parts of the world. These are the Top 35 Startups In Tech that TechCrunch missed out on – July 2013. Check ‘em out! 1. Side Side is the first mobile recommendation engine that uses your friends’ thoughts about you to help you discover products, services, and experiences that you’ll love. All you have to do is answer quick, 2-choice questions about yourself and your closest Facebook friends then Side will… is an awesome social media tool for managing your Twitter account. easily helps to quickly find valuable people and influencers. It is very easy to get lost in your Twitter stream, especially if you manage accounts with hundreds or even thousands of followers. If you want to put things in order and gain control over the data overflow, can certainly help. completely redesigned its interface recently, introducing the Quick Actions menu, categorized into 5 groups: “Share Top Tweets” (tweets that you might want to Retweet), “Share the Love” (thank people for being of high value in your community), “Thank New Followers”, and people that you might want to “Consider to Follow” or “Consider to Unfollow”.

The Community tab of this social media tool is where the magic really happens. scans your activity on Twitter and suggests tweets that you want to consider to reply to, people that you can consider to re-engage, and other users that you might want to follow or unfollow. In addition to all of that, can help you to find new leads in your Twitter stream.

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9 Must-Have Twitter Tools that Can Make You a Social Media Rock Star

January 13, 2014 · The Daily Egg · Whether you’re using it for sharing content, responding to followers, keeping up-to-date with the news or having fun, Twitter is an essential part of most marketers’ social media arsenal. But it gets even better when you manage your Twitter interactions with third-party tools. There are dozens of them, including Hootsuite, ManageFlitter, Untweeps and (my personal favorite) Buffer. Photo Credit: mkhmarketing But apart from these tried and tested Twitter standbys, there are also some new (or significantly changed) tools around. Here…

Make Lists, Not War

Make Lists, Not WarJanuary 1, 2014 · Owner Magazine · I have used Twitter to meet people and grow relationships since February, 2007. It wasn’t always easy to manage all of the conversations taking place. Twitter made it easier in 2009 when they introduced Twitter Lists. In May, Twitter kindly increased the maximum number of lists a user can create from twenty to one thousand – phew! The Lists feature is still something overlooked by newer users and often underused by Twitter veterans. I honestly don’t know how people use…


Twtrland is a unique social media tool that gives you a visual snapshot of your online presence on the most important social media platforms, Twitter, Facebook and Instagram. With its visualization tools, Twtrland unfolds your online influence metrics and shows you who makes up your audience demographics.

Using Twtrland can help you find the people that you should connect with. It highlights conversations and people who regularly talk with you, thus helping you to create meaningful conversations and scale your business. The powerful analysis features in Twtrland can show you your followers distribution by geography, age, gender and interests, hence helping you deeply understand the audience that your are communicating with. Twtrland positions itself as a social intelligence tool, and it is one of very few social media tools that provide you with this function.

When searching for influencers in a certain skill, Twtrland allows you to drill down by geography, thus allows you to find influencers in a certain topic in your area. Twtrland is a must have tool when designing your social media strategy. Using this social media tool enables you to identify characteristics of your audience, which comes really handy when picking the content for your distribution channels.

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Best Twitter Analytics: 9 Free Tools as Puzzle Pieces

Best Twitter Analytics: 9 Free Tools as Puzzle PiecesJanuary 16, 2014 · BroadVision Marketing Blog · Looking for free Twitter analytics? Inbound marketing is not complete without a way to see if certain social platforms cannot be analyzed. I found an article that has 9 sites that don’t require a credit card before you can experiment with the tools. The article is Top 9 Twitter Analytic Tools for Free Twitter Analytics. I discovered as I read this article that while not any single one of these free tools supplies all the analytics a person needs to…

What is Twitter Engagement and How to Measure It

What is Twitter Engagement and How to Measure ItJanuary 30, 2014 · SEO Chat · Twitter has become one of the most valuable tools on the web today. Twitter has altered the social landscape into a condensed, highly public form that immediately expands your reach, just by its very nature – which is why everyone is using it, from the smallest blog to the largest corporation. When you utilize this tool, your aim is going to primarily be engagement. But what does this mean, and how can you measure your results? What Is Twitter Engagement?…

The Future of Social Media Tools

Social media tools are constantly improving in helping internet users to become more efficient when managing their social media activities on a vast of social media platforms. Using social media tools can provide you with a competitive advantage by saving time and increasing engagement opportunities. Each social media tool demonstrates its own uniqueness and capabilities, you need to take that into account when choosing tools for your social media toolbox.

Which social media tools do you use to increase your productivity?

This article originally appeared on and has been republished with permission.

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