The sharks are back, and ready to take on new investments tonight. The all-new season of the Emmy Award-winning reality show opens with a two-hour season premiere, with eight new businesses pitched for investments. Expect to see inventions and products designed for parents, men, sock-wearers, phone fanatics, and more.

Each hour will also include a follow-up with former investment recipients. We’ll be seeing some products from former Shark Tank episodes on the shelves of Target stores, and meet back up with a young entrepreneur whose business has boomed since she received an investment from Mark Cuban when she was 18.

For the first hour, the sharks are Mark Cuban, Lori Greiner, Robert Herjavec, Daymond John and Kevin O’Leary. In the second hour, Mark Cuban, Lori Greiner, Robert Herjavec, and Kevin O’Leary return, along with Barbara Corcoran.

Shark Tank premieres on ABC at 8/7 central, so tune in, and stay tuned here for live updates on each pitch.

Sleeping Baby

Brett and Stephanie Parker, a couple from Fort Worth, Texas, are pitching a business that offers a revolutionary way to swaddle a baby. [Instead of whatever, whatever.] They brought the idea from their own parenting experience, when their infant, Charlotte, started to roll and unswaddle herself. Once unswaddled, not only did the parents feel their child was no longer safe when partially swaddled, but she would wake, losing sleep and causing her parents to lose sleep as well

Stephanie decided to break out her sewing machine, and the Zipadee-Zip® was created — a more secure swaddle for safer sleep, and, importantly to exhausted parents, longer sleep. The design also allows for weaning baby gradually out of a full swaddle, and can be worn as a regular sleeper.

They say they have invested $700, and have sold about 25,000.
They’d like an investment of $200,000 and are offering 10% equity for it.

Mark Cuban:No offer.
Lori Greiner: $200,000, in return for %25 of the business.
Robert Herjavec: No offer.
Daymond John: $200,000 for 20% stake.
Kevin O’Leary: $200,000 for 20% equity.

Stephanie and Brett offered to take Daymond up on his deal, but with a 15% stake instead. He refused, saying that ordinarily he’d be asking for a higher amount, 33%. Brett accepted 20%.

Final accepted offer: $200,000 for 20% equity from Daymond.

Special Follow-Up

Lollaland, Kisstixx, Monkey Mat, Kazam, U-lace, and Ry’s Ruffery, all see their products on Target shelves. A variety of Shark Tank investment products including balance bikes, custom shoelaces, gourmet dog treats, BPA-free sippy cups, lip balm, and infant playmats all make it to a special display in the retail giant.

Altogether, the six start-ups saw more than a 500% increase since going on Shark Tank, and seeing their products on store shelves lit up the faces of the entrepreneurs and their families with delight. Eyes were teary and hugs were exchanged as people saw that their, businesses that started in basements, garages, and back rooms, had made it to Target.

Hammer And Nails Salon

Michael Elliot, from Los Angeles, California, has a plan to make manicures a men’s luxury, with a chain of men-only nail salons. He calls his salon a man-cave, with leather chairs, headphones, premium television programming, and a design planned to make men feel right at home.

He’s gone from being a ward of the state, living on the street, to starting a hip-hop magazine, and producing hip-hop videos. He’s sold films to 20th Century Fox, and wants this franchise to be ‘the Starbucks of nail salons.’

He says he’s made $150,000 in the last seven months, and expects another $100,000 in the next 5 months. He already has a location, and is charging between $23 and $129 for a variety of procedures. He will break even in his first year, he says.
He’d like an investment of $200,000 and is offering 20% equity for it.

Mark Cuban: No offer, saying the business needs to make a profit first.
Lori Greiner: No offer. She’s not sure if guys would buy this, and can’t feel confident she’d make money.
Robert Herjavec: No offer. “I appreciate the manicure, but I’m out.
Daymond John: No offer. He says he likes the concept, but that it’s not enough.
Kevin O’Leary: No offer. “Your business doesn’t make money, and I do not believe.”

Michael Elliot left with no offers.


Kyle Byrd and Bill Shuey, college students from Harrisonburg, VA, want to make charging your phone on the go a breeze, with a phone charging station that’s free to the consumer. They’re selling their stations to bars and other businesses, saying that installing one will lead customers to choose your venue over another, due to the convenience of being able to boost their battery while they wait.

The station is also designed to be very secure, with a fingerprint scanner to retrieve your phone. (The sharks worry that fingerprint scanners are too finicky, though.

They say they spend $1,000 per device, and are ‘pre-revenue’ as profits go.

They’d like an investment of $200,000 and are offering 20% equity for it.

They received no offer, though, with the sharks all saying better solutions are available for free.

Kyle Byrd and Bill Shuey left with no deal.


Randy and David, business partners from New York, have what they believe is a revolutionary update to the standard althetic sock. They say once you put on a pair of their socks, you’ll wonder how you lived without them. Furthermore, for every pair sold, they donate a pair of socks to someone in need.

They say that athletic socks are all the same, until now. Theirs, they say, are more comfortable and better-looking than any on the market. They say they’re using better materials, ditched the uncomfortable toe seam, and added other features for more comfort.

They say they’ve taken the best of socks, and brought them down to be available for $9, while still donating a pair for every pair bought.

In their first nine months, they say they’ve realized $450,000 in sales. They expect to close the year at $1.1 million, and next year at $2.7 million.

They’d like an investment of $200,000 and are offering 5% equity for it.

Mark Cuban: Unsatisfied that the company has already reached a plateau, no offer.
Lori Greiner: No offer. She says she dislikes their plan to use the investment to hire people to reach more customers.
Robert Herjavec: Saying the customer acquisition method isn’t long-term effective, no offer.
Kevin O’Leary: Calling the pair sock cockroaches, no offer made.
Daymond John: 20% equity on $200,000 plus financing of inventory and production.

The pair counter-offered 15%, and Daymond offered to meet them in the middle at 17.5%.

Final accepted offer: $200,000, plus financing for inventory and production, for 17.5% equity from Daymond John.


Alice Brooks and Bettina Chen, from Palo Alto, California, want to inspire a generation of female engineers and innovators. To that end, they’ve got a line of toys to bring the joy of building, designing, and creating to little girls. With their engineering kits, girls can build houses, water slides and more, then add circuitry to create working elevators, lamps, windmills, or whatever they can dream up.

To show the sharks, they’ve brought an ice cream shop, a QVC set, a racing car, and more that they designed and built — all with working parts.

As two of the only women in engineering at Stamford, they wanted to create a line of toys to inspire more girls to move into those options as they grow and learn.

They have $1.7 million in sales to date, they say, in just over a year and a half. They say that this calendar they’ll make $5 million. They already have deals with toy stores, electronic stores, and more, starting this fall.

They’d like an investment of $500,000 and are offering 5% equity for it. They’ve already taken $850,000 in outside investments for a 16% equity elsewhere.

Mark Cuban: $500,000 for 5%, if his daughters can be a part of it, because they need good role models, he says.
Lori Greiner: Offer to split with Mark, and have the product on QVC inside four months.
Robert Herjavec: No offer. “Mark made you the offer you asked for. I’m out.”
Barbara Corcoran: No offer. She’s disappointed that the toys were not ‘driven home’ as designed for girls.
Kevin O’Leary: No offer. He’s not sure there will be a sufficient return.

Alice and Bettina accepted the deal from Mark and Lori.

Final accepted offer: $500,000 for 5% equity from Mark Cuban and Lori Greiner, with a promise of Mark’s daughters coming out to work on the project, and Lori offering the toys on QVC inside four months.

The Floating Mug Co.

Tigere “Tiggs” Chiriga, from Mooresville, NC, has designed a coffee mug that is elegant and functional, and is asking investors to help him build a business to sell it and make his family’s life better.

He says the Floating Mug is a marriage between mug and coaster, and that it prevents coffee stains and hunting for a coaster.

First year of sales $105,000. He’s working to decrease production costs from $12 per mug to only $4 per mug by switching production companies, and currently is selling them for $29.95.

He’d like an investment of $75,000 and is offering 15% equity for it.

Mark Cuban: No offer. Mark says Tiggs had the wrong strategy, and should’ve focused on web sales.
Lori Greiner: No offer. She says the price point is too high.
Robert Herjavec: No offer. He says there are too few people who’d pay the premium price.
Barbara Corcoran: No offer. She says she thinks it’s a one-time purchase for gifts, not something people buy a set of.
Kevin O’Leary: Saying he can purchase a mug and coaster for less than half the price, he makes no offer.

With no offers, Tiggs leaves without a deal.

The Wedding Wagon

James Cass and Adrian Gonzales, from Las Vegas, take that city’s reputation as the wedding capital of the world on the road with a mobile wedding service. They’ll perform Vegas-style weddings at a variety of locations, for as little as $129 for many ceremonies.

They say that options for weddings mostly consist of boring Justice of the Peace weddings, and expensive chapel weddings. They, instead, will bring your wedding to whatever location you like. Their wedding van opens up to an altar and purple curtains, for a Vegas-style wedding anywhere you like it.

They’re seeking the investment to buy additional vehicles and sell franchises of the system.

They started their business with $99, and have made $243,000.
They’d like an investment of $125,000 and are offering 20% equity for it.

Mark Cuban: No offer. He says that if the business could make it in the wedding capital of the world, they’d have enough to buy a second truck themselves.
Lori Greiner: No offer: she says franchises aren’t going to work.
Robert Herjavec: No offer. He says the model isn’t proven.
Barbara Corcoran: No offer. She says that she’d have been in if they hadn’t sold their previous vehicle.
Kevin O’Leary: No offer. He feels they made a big mistake by selling the second vehicle they previously had.

Adrian and James left the Shark Tank with no offers.

Kronos Golf

Phillip Lapuz and Eric Williams, from Oceanside, CA, and Chandler, AZ, say they’ve built a better putter. They claim their club is more precise and finer than other clubs on the market. The friends say they, and other friends who are working on the project with them, have worked for several major and minor companies making golf clubs, and as they’ve seen these companies downsize to cheaper and less precise methods of manufacture, they wanted to create a club that lived up to their standards.

They say they start with a solid block of steel, and go through a three-stage process that includes hand working and checking balance throughout.

Asked about their motivation, Lapuz says this is his dream, because success at it would make it possible for his fiancee, who is in Japan, to come be with him and to feel he has a stable support system to start a family.

They say they’ve made $265,000 so far, 95% of that in Japan. (They say that Japan has a greater appreciation for the art of the putter.) The putters sell for $500, after costing $120 to make. Lapuz started the company with a $100,00 investment of his own money.

They’d like an investment of $150,000 and are offering 15% equity for it.

Mark Cuban: No offer, because he hates golf.
Lori Greiner: Stick with Japan, because they love it. I’m out.
Robert Herjavec: $150,000 for 35%. It’s going to take time to recoup this.
Barbara Corcoran: I hate golf. I’m out.
Kevin O’Leary: There’s a distribution problem in the U.S. Your story moved me, but investments can’t be made on emotions. I’m out.

The team offered a counter to Robert’s deal, for 25%, and he met them in the middle at 30%.

Final accepted offer: $150,000 for 30% equity from Robert Herjavec.

Big Winner?

The big winner of the night was clearly Alice Brooks and Bettina Chen, of Roominate. They have a product that the sharks seem to expect will go far, and with two investors who clearly believe in them and are offering a future for their product, they definitely made a good deal tonight.

[photo credit: Disney | ABC Television Group]