Next into the tank is Michelle Winowich of GOAT Pet Speaker, seeking $499,000 for nine percent equity.
Key Takeaways: GOAT Pet on Shark Tank
- Product: Clip-on speaker for pets, offering “voice” and music via an app.
- Investment Ask: $499,000 for 9% equity.
- Shark Response: Robert Herjavec invested $499,000 for 33.3% equity.
- Latest Update: GOAT Pet Speaker has secured additional retail partnerships and expanded its presence in pet stores nationwide, continuing to capitalize on the pet tech trend.
What is GOAT Pet Speaker Exactly?
GOAT Pet Speaker allows pet parents to “communicate” with their furry friends.
According to their website, the clip-on speaker attaches to a dog or cat’s collar, giving them a “voice” when connected to the app. The speaker also plays music and helps pet parents stay organized. The speaker designs include spot dog, Frankie the pug, Blackie the cat and blue bird.
The speaker regularly costs $24.99, while the app is available on the App Store and Google Play for free.
Lori Greiner thinks the speakers are cute but doesn’t quite understand them. Kevin O’Leary doesn’t necessarily see its appeal. In six months, they have done more than $2 million due to an exclusive six-month PetSmart deal.
O’Leary thinks there are too many problems involved in making a deal, while Mark Cuban admits that he hates the pet products industry. They both go out, followed by Greiner. Daymond John worries that 50 percent of the company is already owned by another investor and goes out.
Robert Herjavec likes the product and makes an “aggressive” offer of $499,000 for 33.3 percent of the company. She counters 20 percent, which he declines because he is not open to negotiation. After making another failed counteroffer, she accepts Herjavec’s initial offer.
Social Media Reacts to GOAT Pet Speaker’s Appearance on “Shark Tank”
GOAT is a terrible name. #SharkTank
— Heathercore (@heathercore) January 15, 2018
Umm is anyone else scratching their head at this GOAT pitch?!? I don’t understand this product #SharkTank
— TravelingHair (@Jaded_Intellect) January 15, 2018
GOAT PETS… it’s a no for me dog! #SharkTank regardless of the sales pic.twitter.com/itOHyklXb0
— Dr. Catrina™ #therealcatrinac (@therealcatrinac) January 15, 2018
If any shark was going to bite it was going to be @robertherjavec – he's the pet whisperer. #SharkTank
— Novafan23 (@Novafan23) January 15, 2018
Why is this woman dressed as Snow White selling pet products? I see, she talks to the animals!!! Okay, bless her heart #SharkTank
— Barbara Ann⛱ (@BarbieWoodside) January 15, 2018
Closing Thoughts
Each week on “Shark Tank,” budding entrepreneurs have the opportunity to pitch their emerging businesses to multi-millionaire and billionaire investors, known as sharks:
- Mark Cuban, owner of the Dallas Mavericks;
- Daymond John, fashion mogul and founder of FUBU;
- Kevin O’Leary, self-proclaimed Mr. Wonderful and founder of O’Leary Financial Group;
- Barbara Corcoran, real estate maven; Lori Greiner, queen of QVC;
- Robert Herjavec, technology guru and founder/CEO of the Herjavec Group.
Philanthropist and Virgin Group founder Richard Branson, Spanx founder Sara Blakely, Skinnygirl Cocktails founder and Real Housewife Bethenny Frankel, Vitamin Water founder Rohan Oza and former MLB player Alex “A-Rod” Rodriguez are also slated to appear as guest sharks this season.
“Shark Tank,” which is based on “Dragons’ Den,” is produced by Mark Burnett and first debuted in 2009. To date, the sharks have invested more than $100 million in various companies after engaging in numerous bidding wars and shark fights. A new episode airs each Sunday at 9 p.m. on ABC.
Would you use the GOAT Pet Speaker? Sound off in the comments section below!