Connor Brooke
First into the tank are Ondrea Siniari and Marquez Fernandez of The Dough Bar, seeking $300,000 for 15 percent equity.
The Dough Bar offers a new kind of sweet treat with protein-packed doughnuts. According to their website, the founders “wanted to give health conscious folks an alternative option to devilishly sweet treats in a macro friendly, protein packed form. We also wanted to make protein treats more delightful for folks who want to practice a healthier lifestyle!” Flavors include cookies & cream, s’mores, cake batter, apple pie and more. Prices start at $15 for a four-pack of doughnuts while the variety pack costs $29.99.
The sharks like the taste and Lori Greiner calls them “chewy,” comparing them to a bagel-doughnut crossover. Guest shark Alex Rodriguez thinks they “taste amazing.” Since June 2015, they have done $1.2 million in sales and are projected to do more than $1 million this year. With an investment, they hope to increase marketing spend and improve the shelf life of the doughnuts.
Robert Herjavec says he worries about the price point, but Barbara Corcoran assures him that it’s well-priced. Corcoran offers $300,000 for 30 percent, while Greiner offers $300,000 for 20 percent. Mark Cuban then goes out, followed by Herjavec. Rodriguez likes that the duo is “poor, hungry and driven” and decides to offer $400,000 for 30 percent, in addition to a partnership with Greiner. Corcoran then revises her offer to 25 percent equity.
Ultimately, they counter Corcoran at $300,000 for 20 percent, which she accepts.
Social Media Reacts to The Dough Bar’s Appearance on “Shark Tank”
I LOVE the idea of this Product!!!!!!!!! I WANT to try this! @KeepYourHole @ABCSharkTank #SharkTank
— Elsa❤️⚾️ (@Elsa050467) January 29, 2018
Omg health donuts? TAKE MY PLEASE! .@KeepYourHole .@ABCSharkTank #sharktankchat #sharktank #smallbusiness #investing #watching #amwatching
— Marie | My3Pieces (@my3pieces) January 29, 2018
now I just might have to try @KeepYourHole! Adore personalized cakes #Sharktank
— Lauren (@HealHelpHustle) January 29, 2018
Just bought a box of #doughbardonuts thanks to #sharktank @KeepYourHole can't wait to taste them!
— Kimberly Bourque (@Kim_Bourque) January 29, 2018
The sharks are circling! @KeepYourHole #sharktank
— Jessica Baladad (@Jessica_Baladad) January 29, 2018
Omg! I love @KeepYourHole even more after seeing them on shark tank! #SharkTank #TheDoughBar Love them healthy doughnuts, so yummy and a repeat customer here!
— Theresa Cleary (@kettle_belle663) January 29, 2018
Each week on “Shark Tank,” budding entrepreneurs have the opportunity to pitch their emerging businesses to multi-millionaire and billionaire investors, known as sharks: Mark Cuban, owner of the Dallas Mavericks; Daymond John, fashion mogul and founder of FUBU; Kevin O’Leary, self-proclaimed Mr. Wonderful and founder of O’Leary Financial Group; Barbara Corcoran, real estate maven; Lori Greiner, queen of QVC; and Robert Herjavec, technology guru and founder/CEO of the Herjavec Group.
Philanthropist and Virgin Group founder Richard Branson, Spanx founder Sara Blakely, Skinnygirl Cocktails founder and Real Housewife Bethenny Frankel, Vitamin Water founder Rohan Oza and former MLB player Alex “A-Rod” Rodriguez are also slated to appear as guest sharks this season.
“Shark Tank,” which is based on “Dragons’ Den,” is produced by Mark Burnett and first debuted in 2009. To date, the sharks have invested more than $100 million in various companies after engaging in numerous bidding wars and shark fights. A new episode airs each Sunday at 9 p.m. on ABC.
Would you try The Dough Bar doughnuts? Sound off in the comments section below!
Read more: Shark Tank: BitsBox Fails to Get A Deal, Despite Offer from Chris Sacca
This article was written for Business 2 Community by Connor Brooke.
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I would love these! Going to look for them!
Yes I would try it!!
I ordered right away, Why? I’m a 2 yr bar I patient who has a lot of difficulty getting protein. Most protein bars taste awful to me and upset my stomach. If these taste good and work well, it could greatly improve my health. The test is on its way….
At first I thought a healthy sweet but healthy junk food. I’m diabetic and have cut out junk food and now bake my own. So I was excited about the doughnuts until Mark made the point of saying it’s healthy until you put all the junk on top. So now I’m going to make my own healthy doughnuts. I’ll look up recipes on Pinterest.
Yes and would love to have the phone numbers of Marquez Fernandez and Ondrea Siniari. I am doing a study of young business entrepreneurs.