Next up is New York-based product Hotshot. He is seeking $300,000 for 10 percent equity.

The product is a can of coffee for those people who are on-the-go in the morning. (And let’s be honest, who isn’t?) The can of coffee is heated at 140 degrees and ready to go when you are.

The sharks are in agreement that the coffee tastes good and wonder how he came up with the product. Having visited Japan, he was inspired by coffee found in a sort-of refrigerator.

Classic Kevin O’Leary cites a story of Greek mythology relating it back to pushing on for six years without sales. He calls it a hobby and goes out. He has been developing the product the entire time to ensure that it can remain heated across four months.

He says that the major demand is in movie theaters to serve coffee. Robert Herjavec wonders if people would really go for that when there are a plethora of coffee shops. He goes out.

Chris Sacca finds the market too competitive and goes out.

Mark Cuban likes his product but goes out. He offers, however, giving it a test if he could get it in Landmark theaters.

Lori Greiner suggests stopping the product for having invested over six years without sales, so she goes out.

Final deal: None.