Shark Tank Blog
Shark Tank Blog

Next into the tank is Jared Whetstone of Atlantic Candy Company, seeking $1 million for 10 percent equity.

There’s a surprise to be found in every Atlantic Candy Company chocolate. Their Toy Box offers both a delicious treat and a fun toy, like a pocket pet. The toys are contained in a Safe Capsule so it’s safe for children of all ages. The company was originally known as Whetstone Candy Company. According to their website, after their “Shark Tank” debut, “the team quickly got to work building the necessary equipment and developing what we believe will be the hottest new candy product in recent memory.”

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Toys contained in chocolate are not legal in the United States, however, Whetstone hopes the sharks can help change that. They made $2.5 million in sales last year. Kevin O’Leary and Lori Greiner find the valuation “unusual” and the sharks worry that the patent is running out soon, however, they still expect to make more than $3 million this year.

Mark Cuban doesn’t want to have to rush to understand the contractact manufacturing industry and goes out. Daymond John worries that they’ve never been in retail and goes out as well. Greiner finds issue in the fact that the patent runs out in a few months and goes out. Robert Herjavec and O’Leary follow.

Each week on “Shark Tank,” budding entrepreneurs have the opportunity to pitch their emerging business to six multi-millionaire and billionaire investors, known as sharks: Mark Cuban, owner of the Dallas Mavericks; Daymond John, fashion mogul and founder of FUBU; Kevin O’Leary, self-proclaimed Mr. Wonderful and founder of O’Leary Financial Group; Barbara Corcoran, real estate maven; Lori Greiner, queen of QVC; and Robert Herjavec, technology guru and founder/CEO of the Herjavec Group. Venture capitalist Chris Sacca is also slated to appear as a guest shark this season.

“Shark Tank,” which is based on “Dragons’ Den,” is produced by Mark Burnett and first debuted in 2009. To date, the sharks have invested more than $87 million in various companies after engaging in numerous bidding wars and shark fights. A new episode airs each Friday at 9 p.m. on ABC.

Social Media Reacts to Atlantic Candy Company’s Appearance on “Shark Tank”

Would you try an Atlantic Candy Company Toy Box chocolate? Sound off in the comments section below!