Katie Couric and Bryant Gumbel are featured in a new Super Bowl Ad that brings them back to the time when they first were discovering the Internet.

The clip starts off with old footage of the two sitting in their “Today” show seats in 1994. During the taping they reveal their lack of knowledge of the up and coming Internet. While discuss a new email address to which viewers could send feedback, a confused Gumbel says he doesn’t know what to make of the “@” symbol.

He says, “That little mark with the ‘a’ and then the ring around it” and then continues with, “What is Internet, anyway?”

“Internet is uh, that massive computer network,” Couric responds. “The one that’s becoming really big now.”

The clip ended up being a YouTube hit and has been viewed 1.6 million times.

The ad then goes on to show Couric and Gumbel in the present day sitting in the new BMW i3, revisiting their 1994 Internet discovery moment. Gumbel says of the car, “What is i3 anyway?”

The Katie Couric and Bryant Gumbel Super Bowl ad made its debut on the “Today” show on Monday.

The theme of the ad is “Big ideas take a little getting used to”, something the ad wants to show they knowing nothing about. For readers who want to know about the new vehicle, the BMW i3 is made primarily of carbon fiber and is produced in a wind-powered factory.

Couric and Gumbel both spoke about the Super Bowl ad to USA Today.

Gumbel said, “I’m kind of amused by the whole thing. I guess I’d simply say that in being so ignorant about it, I was just like everybody else – only I happened to be on TV showing my ignorance.”

Couric added, “I think people our age relate to what we were saying, and people who are younger enjoy mocking us for saying it. Although I think a lot of my contemporaries act like they were much more aware of what was going on than we were. And I think that’s a case of hindsight being 20/20.”

Last year the agency Kirshenbaum Bond Senecal + partners reached out to the pair.

“Look, we’re not actors, and so we’re not really acting,” Gumbel said. “We’re just being ourselves and it fit with what they asked us to do.”

The Katie Couric and Bryant Gumbel Super Bowl ad will air in the first quarter. After all these years Gumbel admits he’s still not Internet-savvy.

“I still don’t Tweet. I’m not on Facebook. I’m not on Instagram. I’m 66 years old. Yes, I know my way around the computer and I do have email and I’m on every day. But I wouldn’t say I’m Internet-savvy in the least. I know my limitations.”

[Photo Credit: YouTube]