Content Marketing and Social Media expert Jay Baer of Convince and Convert (convinceandconvert.com) joins host Jeff Ogden (marketingmadesimple.tv) for a rousing discussion of social media in business.
In this show, you’ll learn:
- Should social media be the responsibility of marketing or a different department?
- Are young people up to the task of managing social media in a business?
- Is social media a skill or a job?
In addition, Jay discusses why it is so hard for companies to act like real people, which is imperative in social media.
We thank Jay for being the guest on Marketing Made Simple TV. New shows premier every Thursday at noon ET.
Marketing Made Simple TV is sponsored by Avitage, Digital Ethos, Watchitoo, InsideView and Eloqua. Please visit our sponsors.