5 Reasons Penguins & Pandas Are Eating Your Site Alive and How You Can Fight Back

author imageKane Pepi Last updated:

Stay Connected

Join over 100,000 of your peers and receive our weekly newsletter which features the top trends, news and expert analysis to help keep you ahead of the curve

Show Comments (5)
Add a Comment

  • Sir i agree with you but i have seen many website which had keyword stuff and ranking well with all search engine. I don’t have many idea about SEO but without using good SEO how is it possible.

    Reply

    • Shashikant – thanks for reading and sharing your feedback. Where have you seen keywords stuffed? In titles? Content? Both? You are right, there are plenty of sites that abuse Google’s webmaster guidelines whether directly or out of pure ignorance.

      I will compare it to committing a crime over and over again — the more you do it and the more people you do it in front of, the more likely you are to get caught and be reprimanded for your actions.

      I’ve been doing SEO for 6 years now and have seen my fair share of “spammy” websites and can tell you first hand that all of them get penalized in one way or another.

      Reply

  • Hi Craig,

    Thanks for the good article, we’re currently trying to regain some of our lost rankings from Penguin, but we’re unsure of why our site is actually being penalised. We’ve spent ages going over as much as possible, tearing our hair out. Our site is http://www.onedirection.net and it’s a really busy & popular site – just that it used to be even more popular a few months ago!

    Any ideas?

    Reply

    • Chris,

      Thanks for reading and sharing your story. Without getting into too much detail (because I can literally spend days analyzing your site), here’s a couple of observations:

      – at first glance (very brief glance) of your backlink profile, I’d estimate at least 50% of your linking root domains are directory type websites or blog comment links which for the most part, have been “discredited” post Penguin.

      – you seem to have a well established website with a great social following so it would be interesting to see the type of hit you took, where it hit the hardest and comparing current stats with historical data

      Again, depending on the extent of the hit you took, there’s a few different ways I would move forward. The fact that you have what seems to be a steady source of content and a solid social following, that should make it easier moving forward (as opposed to someone with neither of those). Obviously, we would want to analyze the quality and authenticity of the content, where it’s being shared, who’s linking to you, who should be linking to you, who’s not linking to you and devise both a short term and longer term approach based off of these, and other findings.

      If you’d like to discuss this further, head over to my Google+ profile where you’ll find my email address and reach out to me directly.

      Thanks again for reading!

      -Craig

      Reply

Add a New CommentReply

Thanks for adding to the conversation!

Our comments are moderated. Your comment may not appear immediately.