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Public Relations

Managing your company’s internal and external communication requires a public relations strategy. Check out these public relations tips and best practices.

Here’s How Public Relations Can Help Your Website

A well-performing website can become one of a business’s most valuable assets. Not only does it inform the public about…

Mike Rosenberg
April 6, 2021
Public Relations

How to Get Media Attention at International Trade Shows

Getting media attention at international trade fairs is a challenging task for any communication professional. These events attract hundreds or…

Elvina Bulat
April 6, 2021
Public Relations

The Last Mile: Taking PR Campaigns Across the Finish Line

When we think of “the last mile” it’s usually in reference to that short, final leg of distance that must…

Marty Querzoli
April 5, 2021
Public Relations

Krispy Kreme’s Vax Marketing Effort Highlights Bigger Issue for Brands in 2021

A free donut a day with your vaccine card. That’s what Krispy Kreme offered up last week in the first…

Arik Hanson
March 31, 2021
Public Relations

Why Background Checks and Credit Reports Should Be a Core Part of Reputational Risk Management

Being an entrepreneur can bring you into contact with a vast network of people, including clients, suppliers, employees, contractors, fellow…

Julia Magas
March 24, 2021
Public Relations

How to Build Authority and Elevate Your Brand with Press

There’s this misconception that businesses must get to a certain level before they’re ready for press. As if they need…

Stephanie Lee
March 15, 2021
Public Relations

Scenario Planning Key to Social Media Marketing to an Angry Mob in 2021

I don’t know if you’ve noticed, but people are angry out there. I mean, like REALLY ANGRY. It’s no surprise.…

Arik Hanson
March 12, 2021
Public Relations

How a Newsroom Works, and How to Get Their Attention

Newsrooms the world over seem to change week to week. Not only are there fewer and fewer people working in…

Justin Wong
March 10, 2021
Public Relations

When You’re Stuck in Second Place

You don’t know what competition is until you challenge yourself to get ahead With all of the tech heavyweights taking…

David Libby
March 10, 2021
Public Relations

Public Relations Isn’t Just for Red Carpets

Public Relations Isn’t Just for Red Carpets To many, the idea of public relations, or PR, implies celebrities, fancy red…

Amy Rosenberg
March 5, 2021
Public Relations

3 PR Tips for Pitching Trendy Newsletters like Newcomer

Newcomer Founder Eric Newcomer was in Clubhouse today giving tips on pitching stories to journalists. Newcomer is a subscription based…

Michelle McIntyre
March 1, 2021
Public Relations

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