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Public Relations

Managing your company’s internal and external communication requires a public relations strategy. Check out these public relations tips and best practices.

Crisis Ripples Rock Herbalife’s Boat

Legal actions against an entirely different company create crisis management scenario for vendor You don’t always have to do something…

Connor Brooke
January 28, 2013
Public Relations

Norovirus Crisis Management Tips

New strain of virus ups importance of specific crisis prevention planning Reports from the Centers for Disease Control and Prevention…

Connor Brooke
January 25, 2013
Public Relations

Eating Mr. Ed

Vendors in crisis management mode after horse meat found in “beef” burgers Last week many shoppers in the UK and…

Connor Brooke
January 25, 2013
Public Relations

L.A. Catholic Officials Caught in Scandal…Again

New documents further damage an already-battered reputation As a result of ignoring the basic tenets of crisis management, not to…

Connor Brooke
January 23, 2013
Public Relations

Delta’s Damaged Luggage Debacle

Lack of training and compassion shows in airline’s weak crisis management When Dave Schneider was asked by Delta to check…

Connor Brooke
January 23, 2013
Public Relations

Crisis Management in the Microblog Era [White Paper]

Microblogging exploded onto the Chinese Internet scene in 2010. As an important social media and online communications platform, microblogs have…

Connor Brooke
January 22, 2013
Public Relations

5 Press Release Optimization Tips

For businesses large and small, a press release can serve many functions in addition to generating publicity. It raises brand…

Jay Leonard
January 22, 2013
Public Relations

5 Easy Ways to Boost Your Small Business Through PR

When most people think of public relations, they either imagine parties, Samantha Jones and celebrities or they think it’s only…

Jay Leonard
January 22, 2013
Public Relations

How PR Can Support SEO

The marriage of PR and SEO has been rumored for years.  Through its Panda and Penguin updates over the past…

Jay Leonard
January 22, 2013
Public Relations

The PR Perspective on Lance Armstrong’s Interview with Oprah (Take One)

By now, everyone and his dry cleaner has weighed in on how Lance “performed” during his first interview with Oprah.…

James Spillane
January 18, 2013
Public Relations

Crisis Management for Tomorrow

The incident is over, but the crisis has just begun Most organizations understand the need to have crisis management plans…

Jay Leonard
January 17, 2013
Public Relations

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