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Public Relations

Managing your company’s internal and external communication requires a public relations strategy. Check out these public relations tips and best practices.

Which Is Better For Your Marketing Strategy: Media Pitch or Press Release?

Despite their similarities, a media pitch and a press release are two very different components of your press strategy. Although…

Erika Taylor Montgomery
October 4, 2021
Public Relations

How to Use a Q&A in Public Relations

"It is not the answer that enlightens, but the question"- Eugene Ionesco Public relations (PR) practitioners use a variety of…

Donna St. Jean Conti
September 18, 2021
Public Relations

3 Tips for Writing Business Press Release for Best Results

Writing a press release is not simply about announcing a forthcoming event, a major acquisition, the launch of a new…

Chris Christoff
September 13, 2021
Public Relations

The 10 Top Communications Challenges in PR

Businesses have faced problem after problem since March of 2020 and the people they relied on the most to help…

Frank Strong
August 31, 2021
Public Relations

What’s the Difference Between a Press Release and a Media Advisory?

Whether it’s through social media marketing, email campaigns, pay-per-click (PPC) advertising, press releases, or a media advisory, there are a…

Maria Marchewka
August 27, 2021
Public Relations

How to Win the Conversation Through Content Marketing and Public Relations Partnerships

Humans have become content generating machines as access to the internet has grown. By one estimate, humans created 2.5 quintillion…

Amy Rosenberg
August 20, 2021
Public Relations

How to Turn Your Media Spokesperson Into a Superstar

One of my favourite things to do at Curve is media training. As a former journalist and a TV producer,…

Justin Wong
August 19, 2021
Public Relations

What to Do When Your Company Spokesperson Needs a Break

Let’s set the scene. You’ve just landed another speaking opportunity for your spokesperson a couple days following a big release.…

Debola Adeyemo
August 14, 2021
Public Relations

7 Ways to Spot Fake News: Find Answers for Popular Questions

However you want to call it, rumors, spin, lies, disinformation, and bogus are not new phenomena. It has been around…

Alexander Storozhuk
August 11, 2021
Public Relations

Move Over Traditional Media: Why Thought Leadership is the New Public Relations

Once upon a time, television (TV) and print media enjoyed almost universal trust among American citizens. During the 1960s and…

Amy Rosenberg
August 7, 2021
Public Relations

How to Write a Press Release Boilerplate [Template Included]

A press release boilerplate provides a brief description of who you are as a company, what you do, and the…

Maria Marchewka
August 7, 2021
Public Relations

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