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Welcome to Episode 29 of the Content Marketing Podcast!
If you joined us for last week’s podcast, you’ll recall we talked about authenticity: what it really is, why it’s important, and why “just be yourself” is the most bogus advice ever. (Need to get caught up?)
Today we have a very special guest: Ryan Hanley, master content marketer and host of the Content Warfare Podcast.
Give this week’s episode a listen to learn:
- Why working in a highly regulated field like insurance (Ryan’s industry) is no excuse for not adding content marketing to your strategy
- How a series of 100 short videos jump-started traffic for his agency’s website
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