Being the new kid in high school can be a little scary and awkward. Brands today find themselves in a similar position when they tiptoe onto unfamiliar social media networks to market to a younger, savvier audience.

In this week’s episode of “Hacks and Flacks,” drew Wallace (the lowercase “d” is intentional … the name is the brand, after all), Director of Marketing at Roundtown, shares tips on how brands can find their ideal network and audience on social media. All that, plus Manny and Jim discover Snapchat’s new Discover feature and ponder what it could mean for social media marketing.

The show’s music is provided by Job Creators. Check them out at!