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Welcome to Episode 174 of the Content Marketing Podcast!


5 Warning Signs of B.A.S. (Bad Agency Syndrome) [Content Marketing Podcast 174] If you joined us for last week’s podcast, you’ll recall we welcomed Ron Ploof, author of the StoryHow™ Pitch Deck, to enlighten us on storytelling made simple.

Today we turn our attention to avoiding B.A.S. (Bad Agency Syndrome) with 5 warning signs to look out for in your content marketing agency.

Give today’s episode a listen to hear:

  • Our latest News Feed segment:
    • Periscope testing video archiving
    • Twitter introduces new Connect tab on mobile
    • Content Hit of the Week: “Why Every Story Needs a Rattlesnake” by last week’s interview guest, Ron Ploof, on the StoryHow blog
  • What is B.A.S. (Bad Agency Syndrome) … really?
  • The 5 warning signs that your content marketing agency might not be all it’s cracked up to be
  • Tip of the Week: Our secret ingredient for great client-agency relationships