Stastics show that where social media is concerned, Pinterest and Facebook drive purchasing actions from consumers. With Pinterest in particular, there is an obvious appeal to the visual senses; therefore, it only follows that you get “on board” with savvy images of your products and services. And when we say “on board” we mean create some Pinterest boards, start pinning, and start engaging with other Pinners. Every product you pin can be priced for Pinners to purchase in the matter of a click. Every service you pin can be an ambassador for your brand. Every pin you upload to your boards can become virally shared instantly and expand your audience.
What is Pinterest?
According to the Pinterest website, “Pinterest is a Virtual Pinboard. Pinterest lets you organize and share all the beautiful things you find on the web. People use pinboards to plan their weddings, decorate their homes, and organize their favorite recipes. Best of all, you can browse pinboards created by other people. Browsing pinboards is a fun way to discover new things and get inspiration from people who share your interests.”
What do we say Pinterest is? We say “It’s a collection of branded storyboards on steroids”. You can show Pinners your business culture, philsophy, pricing, products and services WITHOUT saying a single word — instead you say a thousand words with a single picture!
How to get your business started on Pinterest?
We could put together a written guide on “how to’s”. We could offer a step by step webinar. BUT we figured it would just be easier to SHOW YOU the power of imagery by putting together this infographic, “Hot Tips On Pinterest for Business”. Just like previous infographics we’ve shared with you, think of this one as a partial immersion into an unknown world; but in bite-sized pieces. We haven’t added EVERYTHING you can do with Pinterest to boost your business BUT it’s a great place to start…… and you have to start somewhere!
Feel free to share it around with people you think might benefit. We only ask that you keep the infographic intact and unaltered, with proper credit back to us at Original Ginger.