5 B2B Pinterest Boards You Need to Follow

When it comes to content curation, few sites do it better than Pinterest. Foodies, brides-to-be, DIY enthusiasts have all made Pinterest their own – but with the Internet going Pin-crazy, Pinterest is becoming an important part successful digital marketing strategy.

Pinterest is a great asset for your business that you can use to build up your creditability, demonstrate your knowledge and have a little bit of light hearted interaction with your network.

Pinterest is highly visual and one would be forgiven for thinking the only B2B content to be found would be a few clever infographics. Well, there are infographics, buckets of them, but it doesn’t end there.

So if you’re starting out on Pinterest or you feel you’ve neglected it for too long or you’re simply looking for some great online resources; then here are 5 Pinterest boards you need to follow.

1. Hubspot – Blog: Inbound Marketing

This board is an extension to Hubspot’s own blog, re-sharing their content. They also have links to landing pages buried within the board, cleverly designed to get readers engaged. The board has great variety from tips to articles and the photos are lively; not just your average stock photography.

2. Your Social Media Company – Everyone’s Social Media Resource

Everyone’s Social Media Resource is a collaborative board that allows other Pinterest users to add to the board. To date it has amassed an almost un-readable number of pins, but it’s a great crowd-sourced resource that is regularly updated with the most popular articles and insights.

3. Mashable – Infographics

An infographics board just had to make this list and this is one of the finest;  79,000 followers can’t be wrong, can they? Mashable collect interesting and topical infographics from around the web, so it’s a great resource for some quality infographic content now and again.

4. [email protected]

If you can’t get enough infographics then you should check out [email protected] – they’ve got you covered ten-fold. There’s no single board you should be following here, follow and re-pint to your heart’s content. At the very least take a look their Google/Google+ Infographics, it’s a real gem.

5. Constant Contact – Mobile Tips & Facts

Pinterest is the perfect place to store articles and blog posts that you found that you enjoyed and think others should read. Constant Contact have organized their consumer relationship-themed profile into specific marketing areas such as Email marketing, SEO and marketing tips. Their Mobile Tips & Facts is no doubt going to become as mobile marketing picks up speed.

So never again will you miss the hottest infographic, that much-talked-about article or the latest marketing buzz. Why not pin this article and share it with your friends?

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