Twitter Facebook LinkedIn Flipboard 1 Are you monitoring social media channels for mention of your brand, products and services? I still find in my digital marketing training that few organisations have established a process for listening for feedback about their online reputation despite there being many free tools available. One of the problems is that using free tools it means you often have to log into many services to create your daily monitoring programme. An alternative solution is the new social media monitoring and publishing platform from American Express OPEN called YourBuzz.com. YourBuzz.com is a free platform which will help small businesses manage their online presence, learn what is being said about them and their competitors, and connect with customers in the places where they are vocal on social media and ratings and review sites. YourBuzz.com is especially relevant for US based local businesses as it aggregates conversations across highly influential review sites such as Yelp and CitySearch, and social networks such as Facebook, Foursquare and Twitter, to ensure listings are accurate and engage with customers. Some of the functionality includes: Managing Your Online Presence View existing business listings Claim and edit business listings Create new business listings Learn What Customers Saying About Your Business, Products And Services See how you stack up against your competition View an aggregation of customer reviews and online mentions Respond, re-tweet, take actions or create a new conversation on major social sites Get recommendations on different actions to take Manage Online Connections Import customer profiles and contact information to segment direct marketing efforts Highlight influencers in your Social Customer Relationship Management (CRM) Market to these contacts directly based on available public information. You can watch my video review of YourBuzz.com below or access the video direct here: What social media monitoring tools do you like to use and how you do create your online dashboard? Twitter Tweet Facebook Share Email This article originally appeared on Biz Growth News - branding, business development and new media tips to attract more clients in less time and has been republished with permission.Find out how to syndicate your content with B2C Join our Telegram channel to stay up to date on breaking news coverage Author: James Spillane James is a BSc Physics grad, attending Imperial College London and becoming interested in cryptocurrency shortly after. His previously published work can be found on Rakeback.com and more recently InsideBitcoins.com and DeFicoins.io. Currently James is a content editor and writer covering Bitcoin and DeFi related news, as well as enjoying … View full profile ›More by this author:Metaverse P2E Games Token IBAT Lists Today on Pancakeswap 16:00 UTC / GMTBC.GAME Releases An NFT, The Degen PassWhy is Crypto Up Today? Best Coins to Buy for 100x Gains