How One Company Increased Their Website Leads 70% with 2 Tiny Changes

Learn how one company increased their online leads almost 70% by making 2 simple changes to their website.

Is your company website getting the maximum number of leads for your business?

If your company’s website is designed to generate leads, sales and new clients or customers, is it producing all the leads it possibly can? Probably not.

In fact, I could easily say with complete certainty that your website can do more… much more.

Ok, so what can you do to increase the lead levels generated by your website?

Read on. You’ll learn how one company made two almost imperceptible changes to their website landing page… and saw a jump in leads by nearly 70%

How One Company Increased Their Website Leads 68% With 2 Tiny Changes

Maybe you are a software sales company and you need more leads from your website. What can you do?

Or perhaps you are a construction company that had a new website built for you recently. Will that take care of your lead generation challenges?

It may help… but a new website is not enough.

One of the keys to increasing lead levels is testing different versions of that website to see which performs better.

That is exactly what one company (Kindercare) did. The results were a 68% increase in lead levels.

A Secret Trick To Boosting Response Rates And Leads?

So, tell me Pat… what was their ‘secret’ trick that got 68% more leads?

Sorry… but there was no trick.

It required hard work, time and patience. No gimmicks, no tricks. They simply started testing different elements on their website. I’ll show you exactly what they did in a second.

Allow me first to make a really important point—

It is very, very rare for a website to get its best response rate when it first starts out.

It Is Kind Of Life Baseball…

Let me say it like this: It is virtually impossible (even for experts) to hit a home run on their first swing… or even their first at bat.

We at 2nd Mile Marketing are no different. We have created landing pages based on “best practices” and data we gathered from our research and other tests. BUT… even though the landing page did have a higher response rate than the original, sometimes it barely beat the original.

Most often we felt the new page we tested, although better, was still underperforming. With further testing the lead levels increased to excellent levels. With each iteration, our original single turned into a double, or triple, and eventually a homerun.

If you get nothing else from this article, remember this (if you want to maximize your online leads from your website)—

Your website can almost always get 25-250% more leads, sales, customers if you do methodical A/B testing. 

Watch How One Company Tested Their Way To More Leads

Watch below to see how one business increased their internet leads by changing two small elements on their landing page.

Never forget…

Your website can almost always get 25-250% more leads, sales, customers if you do methodical A/B testing.

What you can do right now to improve your website lead levels

1. Begin systematically testing different elements on your website.  If you don’t have the time or expertise to do this, contact a conversion rate optimization professional (like 2nd Mile Marketing).

2. Request a free website evaluation at www.MyFreeWebsiteEvaluation.com.  You will be amazed at what you learn.

Have you seen or heard a success story from website testing?  Share it in your comments below.  Thanks!