Mobile commerce accounted for nearly one-fourth of all e-commerce sales in 2013. According to a recent report by Goldman Sachs, there will be as much mobile commerce in 2018 as e-commerce in 2013.

Increasing smartphone adoption and the rise of mobile commerce is changing the way people research and buy. A recent Google study in partnership with Nielsen revealed that smartphone users spend as much as 15+ hours a week researching products on their phones. Yet, many brands fail to realize the potential of mobile and are only focused on improving their e-commerce store. Here are 21 recent stats on mobile commerce that will change the way you look at mobile commerce.