Our CEO, Kenyon Blunt has written a blog titled “The Three Fundamentals of Multichannel Marketing.”
In it he introduces the term — Customer Intelligence Hub — “a central repository that integrates data from all sources and enables real time analysis for a variety of business and marketing decisions.”
Sounds great, doesn’t it?
But what is it — really?
This is the Creative Director’s definition (gotta have pictures).
I hope it helps.
View more presentations from SIGMA Marketing Group